At Blizzard Entertainment, I own research strategy across World of Warcraft and incubation initiatives, aligning research with franchise priorities, player needs, and product risk. I advise senior leaders on development strategy and lead foundational research and state-of-the-game programs.
I’ve integrated research into development workflows through roadmaps and recurring team touchpoints, and I’ve helped expand accessibility work across Blizzard and Microsoft. I also develop research templates and workflows, mentor researchers, and bring mixed-method evidence into product decisions.

