Nicolás Mastromarino

Develops and manages complex Zapier workflows to automate sales tracking, invoicing, order processing, and ticket management. Integrates GoHighLevel with Kickserv, Airtable, and spreadsheets to ensure real-time updates across systems.

Designs and executes targeted email marketing campaigns and implements email automation systems to enhance customer engagement and retention. Developed and integrated custom Zapier workflows with GoHighLevel, automating marketing, lead management, and CRM processes.

Handles information gathering, planning, design, development, testing, delivery, and maintenance of websites, applying the latest technologies and programming languages.

Performed on-site optimization, keyword analysis, content planning, and website administration. Managed email marketing campaigns and user flow designs using Klaviyo, Facebook campaigns, and landing page optimization.

Conducted on-site optimization, keyword analysis, campaign tracking with SEMRush, and site audits. Generated growth reports, link building strategies, and monthly KPI reports.

Administered and maintained PBN networks, monitored backlinks, and performed on-site optimization. Managed content for Steadycontent.com and The Content Authority, including SEO optimization and link building.

Performed keyword planning, built and optimized landing pages, and conducted on-site optimization and copywriting.

Extracted information from websites using web scraping techniques, simulating human exploration of the World Wide Web via HTTP or embedded web browsers.

Completed a Quality Analyst certification covering requirements analysis, test case design, and bug tracking.

Studied design, programming, and website management, focusing on the evolving role of the web in communication and business.

Earned the First Certificate in English, a Cambridge ESOL Level 1 Certificate in ESOL International at Council of Europe Level B2.