At Auto1 Group, I manage end-to-end ads performance for classified listings, focusing on improving lead generation. I developed dashboards and reporting frameworks for operational planning and automated reporting with Data and Tech teams.
At Delivery Hero, I created global strategies to improve rider attraction and retention, using data to identify operational improvements. I also led cross-functional projects to improve rider feedback and communication, and reduced operational marketing budget inefficiencies by 15%.
Earlier at Delivery Hero, I managed fleet supply and operations planning across 52 markets. I built KPI reporting frameworks, optimized capacity planning, and supported recruitment operations that handled 100k hires per month across 52 countries.

