At Dong Duong Group, I managed digital marketing activities for KingSport and ABCSport, including digital assets, branding, and performance campaigns. My team achieved 70% to 110% of monthly and annual targets for brand engagement, leads, and sales.
At Taco Vietnam, I was responsible for digital marketing and consumer insights for ToCoToCo Tea and JiangHu Hotpot. I planned digital branding and performance advertising across app, web, and physical-store channels.
At VCCorp, I worked on marketing for the company’s brands and client projects, including BizFly and Pega Apps. BizFly’s digital KPIs increased by more than 250% after three months, and the Pega App project reached more than 200,000 installs after two months.
Earlier, I managed digital and brand marketing at AnDong Pharmaceutical, and worked in marketing roles at Tuong Lai Tre Education Consulting Company and XAN Company. My experience spans paid media, SEO, content, brand building, consumer insights, and marketing across digital and offline channels.
