TVTung Son Vuong
@tungsonvuong
Results-driven Digital Marketing Specialist with 5+ years of experience.
VietnamWhat I'm looking for
I am a results-driven Digital Marketing Specialist with over 5 years of hands-on experience in the SaaS, software development, and IT services industries. My expertise lies in multi-channel paid advertising, SEO optimization, and marketing analytics. I am bilingual and skilled in developing and executing comprehensive digital strategies tailored for technical products and services.
Throughout my career, I have successfully managed cross-channel paid campaigns, achieving a 23% reduction in CPA while increasing qualified leads by 25%. My role at LTS Group allowed me to optimize PPC and LinkedIn Ads campaigns, resulting in a remarkable 150% increase in SQL. I pride myself on my ability to analyze performance trends and generate actionable insights that drive data-driven improvements in digital marketing efforts.
Recognized as the Best Performance Marketer in KiotViet for two consecutive months, I have consistently exceeded KPIs and delivered high-quality leads through effective multi-channel strategies. I am passionate about leveraging my skills to contribute to innovative marketing initiatives that foster engagement and conversions.
Experience
Work history, roles, and key accomplishments
Digital Marketing Strategist
One X Group
Mar 2024 - Present (1 year 3 months)
Managed cross-channel paid campaigns (Google, Meta, LinkedIn), driving 23% reduction in CPA while increasing qualified leads by 25%. Led SEO activities from crafting strategies, conducting keyword research, producing blogs, building links, and optimizing content to enhance search visibility and drive organic growth.
Digital Marketing Specialist
LTS Group
Jan 2023 - Present (2 years 5 months)
Managed and optimized PPC and LinkedIn Ads campaigns targeting customers across international markets, contributing directly to lead generation goals, resulting in a 150% increase in SQL. Executed a wide range of SEO initiatives, including technical site audits, keyword research, on-page optimization, and backlink strategies to boost organic traffic and improve search engine rankings.
Performance Marketing Specialist
KiotViet
Sep 2021 - Present (3 years 9 months)
Generated qualified leads using multi-digital channels (Facebook, Google) to ensure monthly SQLs with cost-effectiveness. Collaborated with the Brand team to produce highly efficient Ad Copy (Images & Caption) to drive qualified Leads.
Marketing Executive
OSAM.IO
Sep 2019 - Present (5 years 9 months)
Planned and collaborated with team members on various Marketing Events (Webinar, workshop) to acquire new customers. Executed Promotion campaigns on digital channels (Facebook, Google) according to the approved budget.
Education
Degrees, certifications, and relevant coursework
FUForeign Trade University
Bachelor's Degree in International Business Economics, International Business Economics
Grade: 3.29/4
Completed a Bachelor's Degree in International Business Economics. Achieved a GPA of 3.29/4, earning a 'Very Good' rank.
Tech stack
Software and tools used professionally
Availability
Location
VietnamAuthorized to work in
Job categories
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