Open to opportunities

Neha Bhilwar

@nehabhilwar

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E-commerce specialist with extensive experience in category management.

India

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What I'm looking for

I seek a role that fosters growth, innovation, and collaboration within a dynamic team.

I am an experienced E-commerce Category Manager with a proven track record of driving sales and enhancing product visibility across various platforms. Currently, I work at RazrCrop Pvt. Ltd., where I manage vendor relationships, negotiate agreements, and develop strategic plans to optimize product categories. My role involves analyzing market trends and customer demands to create effective promotional strategies that align with organizational revenue goals.

Previously, I have held positions as a Freelance E-commerce Manager and E-Marketing Manager, where I successfully built online businesses from the ground up, managed marketing campaigns, and optimized advertising strategies. My expertise extends to handling multiple categories and brands, ensuring that each product achieves its maximum potential in the competitive e-commerce landscape.

With a strong foundation in digital marketing and analytics, I am committed to continuous learning and growth. I thrive in dynamic environments where I can leverage my skills to contribute to the success of my team and the organization as a whole.

Experience

Work history, roles, and key accomplishments

Current

E-commerce Category Manager

Current

Razrcrop Pvt. Ltd. - Xuppi.com

Aug 2021 - Present (3 years 10 months)

Sourced vendors across multiple categories, managed accounts, and negotiated agreements to expand product offerings. Analyzed market trends and customer demand to develop and coordinate visibility and promotion plans with internal marketing teams.

Sourcing Account Management Negotiation Market Analysis Marketing Planning Sales Data Analysis Brand Management Strategic Planning

Freelance E-commerce Manager

I2cure Pvt. Ltd.

Apr 2021 - Jul 2021 (3 months)

Planned and oversaw new marketing initiatives, coordinating with management for strategy implementation. Managed marketplace listings, including catalogue specifications, pricing, and inventory for FMCG/Wellness e-commerce platforms.

PLA Optimization Marketing Analytics ROI Measurement Marketplace Management Inventory Management Vendor Management

E-marketing Manager

Katha

Apr 2019 - Mar 2021 (1 year 11 months)

Onboarded new vendors, managed accounts, and negotiated agreements to grow the children's books business. Managed social media marketing campaigns and optimized paid media campaigns on Amazon Ads/Flipkart Ads platforms.

Vendor Onboarding Account Management Negotiation Social Media Marketing Media Optimization Digital Marketing Strategy SEO Google Analytics Content Creation

Sr. E-commerce Executive

Aktion Safety Solutions Pvt Ltd

Jan 2019 - Apr 2019 (3 months)

Onboarded Cloudtail and managed other marketplaces, overseeing social media implementations and the complete sales and marketing cycle. Planned digital marketing campaigns, including web, SEO/SEM, email, social media, and display advertising.

Social Media Management Sales Cycle Management Marketing Campaigns SEO SEM Email Marketing Display Advertising Account Reconciliation

E-commerce Manager

M/s Lilpicks Pvt Ltd.

Mar 2017 - Dec 2018 (1 year 9 months)

Established exclusive online business through marketplace research and managed end-to-end customer, vendor, revenue, and agreement processes. Designed and oversaw all aspects of the digital marketing department, including marketing database, email, and display advertising campaigns.

Online Business Establishment Market Research Customer Management Vendor Management Revenue Management Digital Marketing Email Campaigns Display Advertising Uniware Software

E-commerce Executive

M/s Peepee Medical Publishers Pvt Ltd.

Jun 2016 - Jan 2017 (7 months)

Managed catalogue, updated existing product details, and listed new products on e-commerce platforms like Amazon and Flipkart. Processed daily orders and handled returns and short payments.

Product Listing Order Processing Customer Support Logistics Coordination Account Reconciliation Data Management

Online Sales Executive

M/s Asian Books Pvt Ltd

Jan 2015 - May 2016 (1 year 4 months)

Managed catalogue and listed new products on e-commerce platforms such as Amazon and Flipkart. Provided customer service and e-commerce support, including billing.

Customer Service Billing Inventory Synchronization Approval Memo Proforma Invoices

Education

Degrees, certifications, and relevant coursework

Maayodiya

Certification, Digital Marketing

Completed a certification program in Digital Marketing at Maayodiya. Acquired skills in various aspects of digital marketing, including SEO, SEM, and campaign creation.

Delhi University

Master of Arts, Rural Development

Pursued a Master's degree in Rural Development at Delhi University. Focused on understanding and addressing challenges in rural communities.

Delhi University

Bachelor of Arts, Political Science

Studied Political Science with Honours at Delhi University. Gained a comprehensive understanding of political systems, theories, and international relations.