At Dentsu X, I lead digital strategy and performance optimization for clients including Manappuram, Bosch, and Toyota. I oversee multi-crore budgets and manage integrated search, social, and programmatic campaigns.
Previously at Dentsu X, I implemented PPC optimizations that improved ROAS by up to 30%. Across my work in digital marketing, I’ve also reduced CPL by 20% and managed campaigns across paid search, social, programmatic, and e-commerce channels.

