Open to opportunities

Naveed Tariq

@naveedtariq

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Growth marketing consultant driving performance for startups through creative strategies.

Pakistan

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What I'm looking for

I am looking for opportunities that allow me to leverage my marketing expertise in a dynamic environment, focusing on innovative strategies and collaborative team efforts.

I am a growth marketing consultant with a proven track record of helping over 13 startups enhance their funnel performance. My expertise lies in creating high-performing creative assets, conducting high-tempo experimentation, and optimizing paid advertising strategies. I take pride in my ability to craft compelling email copy and implement conversion rate optimization techniques that yield measurable results.

In my recent role as a Growth Consultant for Flyla, I successfully rolled out high-converting static ads and landing pages, achieving a remarkable 98% reduction in Instagram cost per lead. My focus on personalization led to a significant increase in email click-through rates, demonstrating my commitment to data-driven marketing strategies. I have also collaborated with various companies, including Payhawk and Lely, to launch effective ad campaigns and marketing assets across multiple markets, showcasing my versatility and adaptability in the ever-evolving landscape of digital marketing.

Experience

Work history, roles, and key accomplishments

Growth Consultant

Self Employed

Jan 2024 - Present (1 year 6 months)

Systematically rolled out high-converting static ads and landing pages for German travel startup Flyla, slashing Instagram cost per lead by approximately 98%. Increased first email click-through rate from approximately 4% to approximately 16% by personalizing flight deals based on users' destination airports.

High Tempo A B Testing Email Marketing Copywriting

Growth Marketing Consultant

Double Agency

Jul 2021 - Present (4 years)

Launched over 70 video and static ad creatives for Instagram ads, reducing cost per lead by approximately 30% in the Netherlands for Payhawk. Helped create over 50 marketing assets across three product categories for lead capture and email nurturing in 14+ markets for Lely. Reduced Facebook cost per lead by up to 200% through city-specific ad campaigns across Europe for Flyla.

Google Ads Copywriting

Growth Marketer

PublishDrive

Oct 2020 - Present (4 years 9 months)

Increased website conversion rate by approximately 20% by revamping homepage UX and copy. Boosted conversion rates for high-traffic landing pages by approximately 10% using best practices in conversion rate optimization. Helped maintain and improve Google SEO rankings for high-traffic, high-difficulty keywords.

UX Copywriting SEO High Tempo A B Testing

Education

Degrees, certifications, and relevant coursework

IBS Budapest

MSc, Marketing Management

Completed a Master of Science program focusing on advanced marketing strategies and management principles. Gained expertise in areas such as market research, brand management, and digital marketing.

Debrecen University

BSc, Business Administration

Undertook a Bachelor of Science in Business Administration, covering core business functions and management theories. Developed foundational knowledge in finance, marketing, operations, and organizational behavior.