Open to opportunities

nath olajide

@natholajide

I’m an Email Marketing Specialist who designs high-performing campaigns and automation that drive engagement, retention, and revenue.

Nigeria

Message

What I'm looking for

I’m looking to create data-driven email campaigns and automation for e-commerce brands—building personalized customer journeys, improving deliverability, and using analytics to deliver measurable revenue and retention gains.

I’m a results-driven Email Marketing Specialist specializing in designing and optimizing high-performing email campaigns for e-commerce and digital brands. I focus on measurable outcomes like customer engagement, retention, and revenue growth through data-led personalization.

I build full-funnel email marketing programs—welcome series, abandoned cart flows, and win-back campaigns—and drive performance with audience segmentation, journey mapping, and deliverability optimization. I also run A/B and multivariate testing on subject lines, content, and send times, using results to improve conversion rates.

I’ve created sophisticated automation workflows in Klaviyo, HubSpot, and other ESPs, including onboarding sequences and post-purchase flows that improve customer retention. I manage subscriber lists with strong compliance practices and support responsive HTML/CSS templates while collaborating cross-functionally to align email strategy with marketing goals.

Experience

Work history, roles, and key accomplishments

Digital Marketing Executive

EcomNigeria Ltd

Developed targeted, segmented email campaigns for product launches and promotions to drive revenue uplift, grow the subscriber base, and improve engagement and customer lifetime value. Created responsive HTML email templates, analyzed campaign data for stakeholder insights, and supported adoption of advanced automation tools.

Email Marketing Personalization Email Campaigns Campaign Analytics Marketing Automation Tools Data Privacy GDPR CAN SPAM

Email Marketing Specialist

TechGrowth Solutions

Designed and executed full-funnel email marketing campaigns, achieving 28–35% open rates and 4–6% click-through rates above benchmarks. Built automation workflows in Klaviyo/HubSpot, improved retention by over 25%, ran A/B and multivariate tests, and increased conversions by 22%.