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Natalia Tobón MontoyaNM
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Natalia Tobón Montoya

@nataliatobnmontoya

Digital Product Designer at Legal Monitor, designing music rights management and royalty administration for artists and events.

Colombia
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At Legal Monitor, I designed a digital platform for music rights management, royalty administration, and licensing, supporting more than 100 represented artists, 2,000 protected works, and 2,500 licensed events.

As a freelance Digital Product Designer and Product Strategy Consultant, I work with founders and decision-makers to turn business objectives into product strategies. I design end-to-end experiences and scalable design systems, and use research and design audits to identify usability friction and revenue opportunities.

At Betterfly, I collaborated with design and executive stakeholders on a B2B2C ecosystem for corporate benefits and insurance. I also led a team of product designers and partnered with product and engineering colleagues to align designs with roadmaps and technical capabilities.

At Mowies Inc., where I was Co-Founder & Head of Design, I directed product design for a creator-tools platform used by more than 130,000 active users across 40 countries. Earlier, I co-founded Pagomio and worked on its fintech platform, including UX/UI, interface architecture, and payment gateway flows.

Experience

Work history, roles, and key accomplishments

CM

UX/UI Designer

CMC Dimension (Mowies)

Nov 2021 - Aug 2022 (9 months)

Designed Web3 user experience, interactive mint page wireflows, and secure wallet connections for an NFT to DAO project. Conceptualized end-to-end digital interface for the $CREATOKEN ecosystem.

WC

UX/UI Designer

Weapons of Mass Creation

Aug 2016 - Jul 2018 (1 year 11 months)

Structured digital monetization and distribution strategies for independent audiovisual content. Designed responsive interfaces and consumption flows for video streaming and crowdfunding platforms.

PA

Co-Founder, Executive Director & UX/UI Designer

Pagomio

Feb 2014 - Aug 2016 (2 years 6 months)

Spearheaded UX/UI conceptualization, interface architecture, and payment gateway flows for a fintech platform acquired by Gluky Group in 2016. Managed design consulting and digital product delivery for enterprise clients.

Education

Degrees, certifications, and relevant coursework

Interaction Design Foundation (IxDF) logoII

Interaction Design Foundation (IxDF)

Specialization, Design

2023 - 2023

Completed the Specialization: Design for the 21st Century with Don Norman in 2023.

Universidad Pontificia Bolivariana logoUB

Universidad Pontificia Bolivariana

Bachelor's Degree, Industrial Design

2008 - 2013

Bachelor's Degree in Industrial Design from Universidad Pontificia Bolivariana, Medellín, Colombia, from 2008 to 2013.

Universidade Federal do Paraná logoUP

Universidade Federal do Paraná

Academic Exchange, Academic Exchange

2012 - 2012

Academic Exchange and Portuguese Language program at Universidade Federal do Paraná, Curitiba, Brazil, in 2012.

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