Open to opportunities

Narmina Clark

@narminaclark

Message

Results-driven SaaS Marketing Operations leader

Australia

Message

What I'm looking for

Looking for a challenging role that leverages my Martech operations expertise to drive business growth and transformation.

I'm a seasoned Marketing Operations leader with over 10 years of experience in B2B and B2C marketing automation, delivering cross-functional Martech solutions. My expertise lies in process optimization and automation, end-to-end project management, and technical problem-solving.

In my current role as Martech Operations Lead at Canva, I've led high-impact business transformation projects, established and led the B2B Martech Ops team, and spearheaded the foundational rebuild of an inbound program, resulting in a $59.7m ARR pipeline in 2024.

With a strong background in marketing automation, I've worked with various tools such as Marketo, Salesforce, and Intercom, and have a proven track record of delivering results-driven solutions that drive business growth.

Experience

Work history, roles, and key accomplishments

Current

Martech Operations Lead

Current

Canva

Jun 2024 - Present (1 year)

Leading the B2B Martech Operations team, responsible for high-impact business transformation projects. Spearheaded the rebuild of an inbound program generating a $59.7m ARR pipeline and automated lead handling workflows, saving hundreds of hours across teams.

Marketing Automation Project Management Salesforce Marketo Data Analysis Team Leadership Process Optimization API Integration Vendor Management Multi Touch Attribution

Senior Marketing Operations Analyst

Siteminder

Sep 2019 - Jul 2021 (1 year 10 months)

Managed Siteminder’s marketing automation ecosystem, delivering multi-channel campaigns and optimizing lead management processes between Marketo and Salesforce. Developed performance analysis reports and led training sessions for marketing tools.

Marketing Automation Marketo Salesforce Campaign Management Data Analysis Training Development Lead Scoring Segmentation CRM

Customer Insights Ops Executive

Skycity Entertainment Group

Jul 2016 - Apr 2021 (4 years 9 months)

Oversaw cross-functional B2C campaign deployments and provided insights reporting on customer data. Managed the creation of monthly gaming reports and improved targeting through performance analysis.