At Bunker DB, I manage Meta, Google, and TikTok Ads campaigns for five client accounts across LATAM. For an automotive client, I reduced CPL by 45% while maintaining the same ad spend, and I increased brand reach by 40% with a Reels-focused strategy and lookalike audiences.
As a Freelance Paid Media Specialist at 011 Global, I managed campaigns across LATAM, the U.S., Europe, and Asia, focusing on reducing CPA and increasing ROAS. I created AI-generated ad creatives that contributed to a 30% increase in conversion rate, and collaborated with the SEO team using GA4 and Google Search Console to monitor traffic and identify optimization opportunities.
