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Murilo Camillo

@murilocamillo

Digital Marketing Strategist at Ka Empreendimentos, aligning campaigns and sales outreach after reshaping Febracis Chapecó’s content funnel.

Brazil

Message

At Ka Empreendimentos, I run the marketing strategy, align campaign models and messaging with a partner agency, and plan the marketing budget. I also prospect and qualify leads as a sales SDR and keep the CRM sales funnel data organized.

At Febracis Chapecó, I restructured social content into authority, engagement, and conversion story sequences. I planned storytelling for the CIS Method launch, generating qualified leads through Instagram, and managed two Instagram profiles.

At Pet Shop Fratini, I handled purchasing, supplier selection, and product pricing, while tracking stock and daily cash flow. I also co-founded Grind Streetwear, where I developed the visual identity, maintain the website on Montink, and run Meta Ads campaigns.

Experience

Work history, roles, and key accomplishments

Current

Marketing Analyst

Current

Ka Empreendimentos

Jul 2026 - Present (3 months)

Runs the company's marketing strategy, manages the marketing budget, and acts as the link to the partner agency. Led the setup of an institutional booth for a trade show and works as an SDR prospecting and qualifying leads.

Marketing Strategy Budget Management CRM Sales Prospecting Lead Qualification Event Planning

Current

Co-founder & Creative

Current

Grind Streetwear

Jan 2025 - Present (1 year 9 months)

Developed the brand's visual identity and built/maintained the website on Montink. Plans and runs paid traffic campaigns on Meta Ads and produces social media content for brand positioning.

Brand Identity Web Design Meta Ads Social Media Marketing Content Creation

Social Media & Content Strategist

Febracis Chapecó

Feb 2026 - Jul 2026 (5 months)

Restructured the content strategy, replacing generic posts with a funnel separating authority, engagement, and conversion content. Managed live event technical production and produced short-form video content for Instagram.

Content Strategy Social Media Management Instagram OBS Studio Stream Deck Video Editing Canva Photoshop Marketing Automation

Operations Manager

Pet Shop Fratini

Jan 2022 - Jan 2026 (4 years)

Handled purchasing, supplier negotiation, and stock management, cutting losses with a structured restocking process. Monitored cash flow and built customer relationships to improve repeat purchase rates.

Purchasing Supplier Negotiation Inventory Management Cash Flow Management Customer Relationship Management