At Sayone Technologies, I optimized multichannel PPC campaigns across Google, Bing, Meta, and LinkedIn, increasing client sales by 25%. I also developed PPC strategies that improved lead quality by 30%.
At FirstScreen, I managed a $3M/month PPC budget for a subscription business across Google, Meta, LinkedIn, and Bing. I developed full-funnel paid strategies and optimized campaigns through creative testing, audience segmentation, and funnel analysis.
At Planet Media, I optimized SEM campaigns for a portfolio of 10 clients, increasing average clickthrough rate by 17%. Bid management strategies improved ROAS by 22% for core client accounts.
Earlier, at Branding Sparrow, I worked on SEM, SMM, SEO, keyword research, and paid media campaigns. I also promoted baked food products through local marketing initiatives at Neoclassic Food Private Limited.
