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Muhammad Izam Buhan

@muhammadizambuhan

I build scalable brand production systems and lead global creative operations across teams, campaigns, and AI-enabled workflows.

Malaysia
Message

What I'm looking for

I'm looking to lead creative operations, brand production and AI-enabled workflow systems where I can scale high-quality output, develop teams and connect creative delivery to measurable business goals.

At QS, I manage operations for a global creative studio across APAC, EMEA and Latin America, directing creative strategy and production for 13+ annual global summits. My work on the flagship QS APAC Summit supported £2M+ in 2025 revenue through sponsorship and delegate growth.

I've scaled summit sponsorship revenue from £429K in 2019 to £2M+ in 2025 while building AI-assisted workflows, template systems and modular design systems. These improvements reduced repetitive tasks by 25%, cut production timelines by 30%, and reduced cross-regional feedback loops by 40%.

Before QS, I established the creative function at ZALORA Malaysia during its high-growth launch phase, creating visual systems, reusable templates and asset libraries that improved production efficiency by 35%. I also led corporate identity, activation and event work at Alhaya Brandworks, managing designers, client relationships and creative delivery.

I bring 17+ years across design leadership, brand production, workflow systems and digital creative execution. I pair an MBA in AI with hands-on experience in creative direction, operational planning, team development and brand consistency.

Experience

Work history, roles, and key accomplishments

QS Quacquarelli Symonds logoQS
Current

Design Studio Manager

Jan 2014 - Present (12 years 7 months)

Manages operations of QS's global creative studio, overseeing production pipelines, AI-assisted workflows, and cross-regional coordination for teams across APAC, EMEA, and Latin America. Directs creative strategy for 13+ annual global summits, scaling sponsorship revenue from £429K to £2M+ and implementing AI-based design automation that reduced production timelines by 30%.

Education

Degrees, certifications, and relevant coursework

Tun Razak Graduate School (UNIRAZAK) logoTU

Tun Razak Graduate School (UNIRAZAK)

Master of Business Administration, Business Administration

Grade: CGPA: 3.83

Activities and societies: Earned 9 microcredentials and completed a research project.

Completed an MBA with an AI Major, achieving a CGPA of 3.83. Coursework included Managerial Accounting, Financial Management, Generative AI Leadership & Strategy, and AI Ethics & Policy.

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