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Muhammad Haris

@muhammadharis30

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Amazon advertising specialist at Optizon Pty Ltd. who grew a supplement brand’s annual revenue 23.1%.

Pakistan

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At Optizon Pty Ltd., I focus PPC spend on high-yield conversions, helping grow a supplement brand’s annual revenue from $4.44M to $5.47M and gross profit from $907K to $1.03M.

I manage more than $200K in monthly ad spend across 6–7 figure brands, using Scale Insights and Xnurta while keeping TACOS below 10%. I’ve also reduced wasted spend and reworked keyword funnels to improve profitability.

At Extreme Commerce, I paired PPC with listing optimization to support product launches and doubled an automotive brand’s monthly revenue from $19K to $40K in 60 days. I also automated a repetitive Google Sheets task with JavaScript and AI assistance.

Experience

Work history, roles, and key accomplishments

Current

Advertising Specialist

Current

Optizon Pty Ltd.

Jan 2023 - Present (3 years 10 months)

Managed PPC campaigns for client brands, growing revenue and gross profit while reducing ad spend and TACOS. Automated repetitive tasks in Google Sheets with JavaScript.

Amazon PPC Scale Insights Xnurta Google Sheets JavaScript Keyword Research Campaign Optimization TACOS ACOs

Launch Manager

Extreme Commerce

Jan 2023 - May 2023 (4 months)

Drove keyword ranking and early sales velocity on product launches by pairing PPC with listing optimization. Doubled an automotive brand's monthly revenue in 60 days.

Amazon PPC Listing Optimization Keyword Ranking Pricing Strategy Conversion Rate Optimization

PPC Manager

Extreme Commerce

Jun 2021 - Dec 2022 (1 year 6 months)

Managed PPC campaigns for clients, growing sales and lowering ACOS through targeted keyword and ASIN targeting, bid optimization, and negating weak search terms.

Amazon PPC Keyword Research Bid Optimization ACOs ASIN Targeting Search Term Analysis