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Morgana Hübener Linhares Guzzo

@morganahbenerlinhare

I build data-driven B2B and B2C marketing campaigns that generate leads, sales, and brand growth.

Brazil
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What I'm looking for

I'm looking to lead data-driven B2B or B2C marketing initiatives where I can combine campaign strategy, content, CRM automation, analytics, and cross-functional collaboration to generate demand and measurable business results.

I've spent 9+ years building and executing B2B and B2C marketing strategies across technology and real estate. As an independent consultant, I developed a personal-brand strategy for a sales-consulting specialist that generated more than $55,000 USD in sales.

For Aportt Sistemas, I plan and execute B2B digital marketing through the @gpwaysolucoes profile, creating content calendars, campaign assets, and demand-generation messaging for HR and payroll audiences.

At BCI Construtora e Incorporadora and KA Empreendimentos, I supported real estate launches, lead generation, brand positioning, and marketing automation in RD Station. My campaigns helped Instagram reach 90,300 accounts and Facebook reach 121,979 people in one month, while lead-nurturing activity logged 76 leads through the communication platform.

I also bring hands-on experience in SEO content, social media, email marketing, copywriting, analytics, customer segmentation, and cross-functional work with sales teams, agencies, vendors, and creative partners.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Universidade do Oeste de Santa Catarina (UNOESC) logoUU

Universidade do Oeste de Santa Catarina (UNOESC)

Master of Business Administration, Marketing Strategy

MBA in Marketing Strategy from Universidade do Oeste de Santa Catarina (UNOESC) in 2020.

Tech stack

Software and tools used professionally

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