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Mohd Shahzad Mansoor

@mohdshahzadmansoor

I build high-growth sports content and social media strategies for global fan audiences.

India
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What I'm looking for

I'm looking to lead digital communications, content strategy, and fan engagement for sports brands, campaigns, or events with global audiences.

I've led social media and content strategy for European Cricket League AG across Instagram, TikTok, Facebook, X, YouTube, and LinkedIn, managing content for more than 30 tournaments annually. By redefining Instagram strategy and optimizing performance, I delivered 67% follower growth in the first half of 2025.

Previously, I built the European Cricket League's TikTok presence to 45K followers and led digital communications for France Cricket during the ICC World Cup Trophy Tour, increasing followers by 135% and engagement by over 250%. I combine communication strategy, editorial planning, community engagement, SEO-focused content, partner activations, and analytics to grow sports audiences.

Experience

Work history, roles, and key accomplishments

EA

Head of Social Media

European Cricket League AG

Jan 2024 - Sep 2025 (1 year 8 months)

Developed and executed social media and content strategy across multiple platforms, aligning brand messaging with business objectives. Achieved 67% growth in Instagram followers in the first half of 2025 by redefining platform strategy and optimizing content performance.

Education

Degrees, certifications, and relevant coursework

KEDGE Business School logoKS

KEDGE Business School

Master of Science, Sports and Events Management

Pursued a Master's degree in Sports and Events Management at KEDGE Business School in Marseille, France.

SS

Symbiosis School of Sports Sciences

Master of Business Administration, Sports Management

Completed an MBA in Sports Management at Symbiosis School of Sports Sciences in Pune, India.

GT

Greater Noida Institute of Technology

Bachelor of Technology, Technology

Earned a Bachelor of Technology degree from Greater Noida Institute of Technology in Greater Noida, India.

HubSpot Academy logoHA

HubSpot Academy

Certificate, Digital Marketing

Completed a Digital Marketing course from HubSpot Academy.

Tech stack

Software and tools used professionally

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