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@mohab
I am a Creative Director and product leader driving brand growth through design-led digital transformation.
I am a multilingual creative leader and brand strategist with 7+ years delivering design-led digital transformation across European and MENA markets. I have scaled creative operations from startup to 25+ professionals, managed €4.8M+ cumulative budgets, and driven consistent 30%+ revenue growth through product launches and C-suite collaboration.
My work blends technical precision and storytelling—launching 12+ services, reducing time-to-market by 20%, and capturing meaningful market share while maintaining industry-leading client retention. I mentor cross-functional teams, develop product roadmaps using Agile practices, and build brand architectures that deliver measurable business impact.
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Work history, roles, and key accomplishments
Printdent
Jun 2022 - Dec 2024 (2 years 6 months)
Managed a €1.8M annual budget, delivering projects 15% under cost while exceeding quarterly KPIs and securing €2.1M expansion approvals. Launched 12+ services, reduced time-to-market by 20%, and captured 35% market share in Andalusia.
JOMO Creative Agency
Apr 2020 - May 2022 (2 years 1 month)
Built a profitable creative agency generating €650K revenue in year two and scaled the team from 2 to 18 across 40+ client brands. Pioneered a Rapid Brand Architecture that reduced project timelines by 30% and maintained 94% client retention.
Freelance Consulting
Oct 2019 - Mar 2020 (5 months)
Negotiated 30+ contracts worth €420K and generated €180K+ additional client revenue through targeted campaigns that achieved a 3:1 ROI while improving conversion rates by 35% using A/B testing.
Degrees, certifications, and relevant coursework
Advanced Diploma, Visual Design & Web Development
2015 - 2019
Grade: Summa Cum Laude (Top 5%)
Activities and societies: Outstanding Innovation in 3D Design Award; Specialized coursework in Brand Strategy, UX Design, and Project Management.
Completed an Advanced Diploma in Visual Design & Web Development, graduating Summa Cum Laude (Top 5%). Received the Outstanding Innovation in 3D Design Award and specialized in brand strategy, UX design, and project management.
Software and tools used professionally
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