Virginia Moncada
@virginiamoncada
Creative digital design manager with expertise in brand strategy.
What I'm looking for
I am a passionate digital design manager with extensive experience in brand strategy and user experience design. Over the years, I have successfully developed and launched brand identities that significantly enhance brand recognition and engagement. My role at Puzzle Near Shore allowed me to orchestrate targeted email marketing campaigns, resulting in a remarkable 35% boost in user engagement rates. I pride myself on my ability to utilize advanced design tools like Figma to create compelling digital experiences that resonate with users.
Throughout my career, I have led teams to execute comprehensive branding initiatives, achieving high client satisfaction ratings and substantial revenue growth. My tenure at LawSmiths saw me directing the creative vision for a high-profile product launch, generating over $2M in additional revenue within the first quarter. I am dedicated to continuous improvement and innovation, always seeking to align design initiatives with strategic business objectives to drive measurable results.
Experience
Work history, roles, and key accomplishments
Digital Design Manager
Puzzle Near Shore
May 2022 - Present (3 years 1 month)
Developed brand identities and orchestrated targeted email marketing campaigns, boosting user engagement by 35%. Spearheaded digital experience design using Figma, resulting in a 40% increase in user satisfaction scores across 15 product lines.
Digital Animation Specialist
Ciudad Mujer
Jan 2024 - Dec 2024 (11 months)
Collaborated on instructional design strategies and developed engaging animations for educational videos, increasing student engagement metrics significantly.
Digital Design Manager
Hoopla
May 2021 - May 2024 (2 years 11 months)
Spearheaded redesign of digital user interfaces, increasing user satisfaction scores and reducing bounce rates. Executed market analysis to align design initiatives with business objectives.
Senior Digital Designer
McCann Worldgroup
Jan 2021 - Mar 2024 (3 years 2 months)
Developed digital marketing campaigns that boosted engagement rates by 150%. Collaborated on promotional graphics and videos, generating an additional $500K in sales revenue.
Senior Brand Designer
LawSmiths
Jan 2023 - Sep 2023 (8 months)
Oversaw a team of designers to execute branding initiatives, reducing project turnaround time by 25% and achieving a 95% client satisfaction rating. Directed the creative vision for a product launch, generating over $2M in additional revenue.
Freelance Animator and Video Editor
Publicidad Comercial
Aug 2022 - Aug 2023 (11 months)
Created animated GIFs for GoogleAds, achieving a 60% boost in click-through rates. Developed animations and edited over 150 video projects, enhancing visual storytelling and engagement.
Senior Graphic Designer
Simplex Group
Apr 2021 - May 2022 (1 year 1 month)
Spearheaded digital advertising campaigns, enhancing brand visibility by 40%. Produced motion graphics and 2D animations, resulting in a 45% lift in customer engagement.
3D Designer
Ogilvy
Jan 2019 - Feb 2021 (2 years 1 month)
Orchestrated event designs and campaign manuals, enhancing productivity and reducing project timelines. Created installations for high-profile events, increasing attendance and social media buzz.
Creative and 3D Designer
Creativa & Asociados
Oct 2016 - May 2019 (2 years 7 months)
Developed marketing materials for diverse brands, enhancing identity and customer engagement. Conceptualized 3D floats for brand launches, driving event attendance and social media buzz.
Graphic Designer
Expoferias
Mar 2012 - Apr 2015 (3 years 1 month)
Designed large-scale printed and digital materials for events, increasing attendee engagement. Coordinated creative direction for major launches, enhancing brand visibility through visual storytelling.
Education
Degrees, certifications, and relevant coursework
Universidad José Cecilio del Valle
Bachelor's, Graphic Design and Corporate Communication
2015 - 2019
Completed a Bachelor's degree in Graphic Design and Corporate Communication, focusing on visual communication, branding, and design principles.
CEUTEC
Professional Technical Degree, Web Design
2014 - 2016
Earned a Professional Technical Degree in Web Design, emphasizing web development, user experience, and digital design techniques.
Escuela Nacional de Bellas Artes
Bachelor's, Graphic Arts
2006 - 2010
Achieved a Bachelor's degree in Graphic Arts, focusing on traditional and digital art techniques, visual storytelling, and artistic expression.
Availability
Location
Authorized to work in
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