M N
@mn05
I lead digital creative campaigns, shaping concepts, copy, design, and brand storytelling for major consumer brands.
What I'm looking for
I've led digital creative work for Webitude/Digital Quotient, an HT Media company, and consulted for small and medium agencies on creative delivery, campaign development, and brand portfolios. My work has covered digital-led 360-degree campaigns, copy, design, client pitches, and execution quality.
I've created and directed campaigns for brands including Pepsi, Kwality Walls PaddlePop, Bajaj Pulsar, Mahindra, AXE, Tropicana, Mirinda, Mountain Dew, Cleartrip, Indigo, Nestle, and the HT group. The Pepsi “Change the Game” campaign achieved higher digital share of voice than World Cup partner brands and was featured by Facebook as a case study.
Earlier, I built experience across creative direction, web and banner copy, campaign management, business analytics, workforce management, customer operations, and soft-skills training. I'm also a trained radio jockey, voice-over artist, compere, and published writer.
Experience
Work history, roles, and key accomplishments
Creative Services and Digital Media Consultant
Self Employed
Aug 2016 - Present (10 years)
Provided creative consulting to small and medium agencies, mentoring creative staff and collaborating on campaign ideas. Delivered expertise in creative quality, pricing, timelines, and resource allocation.
Education
Degrees, certifications, and relevant coursework
M hasn't added their education
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Availability
Location
Authorized to work in
Website
mervinnaik.blogspot.comPortfolio
mervinnaik.blogspot.comJob categories
Skills
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