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Hayk Hakobyan

@haykhakobyan1

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Creative Producer at Appvertiser AI who shipped four production tools to streamline creative operations.

Armenia

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At Appvertiser AI, I lead AI-driven production of video ads, app-store assets, and UGC creatives for global UA clients. I also built an internal AI tool stack that compresses the briefing-to-delivery cycle.

I designed and shipped four production web tools for creative operations, including a banner resizer and a video ad-variant generator. Earlier, I scaled a creative production agency from solo freelancer to a distributed network of 50+ specialists and created modular pipelines for high-volume ad production.

Experience

Work history, roles, and key accomplishments

Current

Creative Producer

Current

Appvertiser AI

Jan 2023 - Present (3 years 10 months)

Lead AI-driven production of video ads, app-store assets and UGC creatives for global UA clients, from brief to delivery. Built the internal AI tool stack with AI-assisted coding, compressing the briefing-to-delivery cycle.

AI Assisted Production Video Ads App Store Assets UGC Creative Testing AI Assisted Coding Team Leadership

Founder & CEO

Aditeve

Jan 2020 - Dec 2020 (11 months)

Scaled a creative production agency from solo freelancer to a 50+ specialist distributed network. Designed modular pipelines for high-volume ad production and owned client strategy, contracts, and operations across US, EU, and MENA markets.

Creative Production Agency Management Client Strategy Operations Pipeline Design

Co-Creator · Art & Animation

StormCraft

Jan 2015 - Dec 2020 (5 years 11 months)

Owned all 3D, rigging, animation, and FX for a StarCraft II total-conversion mod, coordinating live balance with a global player base. Achieved #1 most-played custom strategy mod at launch and Top 40 on ModDB.

3D Rigging Animation FX Game Modding Community Coordination

Animator / Video Editor / Generalist

Frismos

Jan 2014 - Dec 2020 (6 years 11 months)

Core generalist across game production, handling in-game animation, 3D assets, trailers, and marketing creatives. Bridged art, design, and marketing on globally released mobile titles.

Animation Video Editing 3D Assets Game Production Marketing Creative