Open to opportunities

Mike Ocampo

@mikeocampo

Message

Conversion-focused direct response copywriter turning complex ideas into profitable customer action.

United Arab Emirates

Message

What I'm looking for

I’m looking for a fast-paced digital marketing role where I can write conversion-focused direct response and email/social campaigns, test headlines, and turn complex finance or tech topics into clear, persuasive messaging that drives growth.

I’m a direct response copywriter specializing in conversion-driven marketing for email and social media channels. I craft persuasive messaging that translates complex financial and technology concepts into clear, engaging content for broad audiences. I’m also known for strong audience psychology, strategic messaging, and high-volume content production in fast-paced marketing environments.

In my current role, I write high-converting campaigns for financial newsletters and investment research products, producing email promotions, advertorials, and social copy built to increase click-through rates and conversions. I develop multiple headline and hook variations to optimize engagement and collaborate with marketing teams to refine positioning and campaign strategy. Previously, I handled marketing strategy and content for sports clients, supported blockchain event planning with market insights and client/VIP coordination, and strengthened communication skills through high-volume prospecting, sales, and persuasion training.

Experience

Work history, roles, and key accomplishments

Current

Direct Response Copywriter

Current

Millionaire Marketing

Nov 2024 - Present (1 year 9 months)

Wrote high-converting marketing campaigns for financial newsletters and investment research products targeting retail investors. Produced email promotions and advertorials, created social media marketing copy, and developed headline variations to improve engagement and conversions.

Direct Response Copywriting Email Marketing Advertorial Writing Social Media Copywriting Audience Psychology

Marketing Executive

8XBet

Jul 2024 - Nov 2024 (4 months)

Developed and implemented marketing strategies across social media platforms for high-profile sports clients. Created engaging marketing copy and digital content to maintain brand consistency and strengthen audience engagement.

Social Media Marketing Marketing Strategy Marketing Copywriting Digital Content Creation Brand Consistency Campaign Execution Audience Engagement

Algoa Flight Club

EVA Real Estate

Oct 2023 - Mar 2024 (5 months)

Completed intensive training on the UAE real estate market, including exposure to property investment opportunities. Conducted high-volume prospecting (150–200 calls daily) and used negotiation to convert leads and close property deals.

Prospecting Sales Lead Qualification Negotiation Client Communication

DEF Pitch Deck

Plan B Events

Jan 2023 - Apr 2023 (3 months)

Developed written strategy and messaging for a business development pitch deck promoting major events and partnerships in the UAE. Researched market trends and created marketing narratives to communicate complex ideas and support event promotion.

Pitch Decks Event Marketing Market Research Audience Insights Strategic Narratives

Blockchain Marketing & Strategy Associate

HeliconNFT / Blockchain World

Oct 2021 - Jan 2023 (1 year 3 months)

Assisted in planning and organizing Blockchain World event in Abu Dhabi. Provided crypto and blockchain market insights, served as a primary point of contact for clients/investors/VIP guests, and coordinated engagement for high-profile attendees.

Event Planning Blockchain Marketing Web3 Ecosystem Positioning Stakeholder Management

Security Advisor

PPS Consultancy

Jan 2014 - Jan 2018 (4 years)

Planned and assisted security detail and execution for the Real Madrid Football team during the Real Madrid Cafe opening. Supervised and organized security detail across multiple venues in Dubai.

Event Security Security Operations