Josiah Makori

• Translated complex trading, market microstructure and platform-specific concepts into clear, engaging, and educational content for traders of all levels.
• Wrote and edited long-form SEO articles, platform guides, technical explainers, and user education materials that improve brand authority and organic visibility.
• Created high-performing short-form content, including social media captions, h

• Crafted high-impact content for global clients across finance, Fintech, crypto, AI, and iGaming, tailoring tone and depth to diverse audiences (investors, developers, consumers)
• Simplified complex topics like DeFi protocols, algorithmic trading, and AI integrations into engaging articles, whitepapers, and social media content
• Optimized content for SEO and thought leadership, driving organic

• Partnered with the CTO to distill complex DeFi concepts into clear, compelling messaging—enhancing investor understanding, user engagement, and brand visibility.
• Developed long-form, search engine optimized (SEO) articles that contributed to high-ranking performance on keywords related to Bitcoin DeFi.
• Optimized iBTC’s content to rank not just in search engines but also in LLM responses by u

• Crafted detailed search engine optimized and relevant content for CoinGecko.com.
• Queryed the blockchain using blockchain explorers to extract detailed information about transactions, fees, addresses, block speeds, and Total Value Locked (TVL).
• Created comparison tables to highlight trends or patterns in my content, making it easily readable and authoritative.
• Customized information, word

• Led creative process and daily workflow using productive planning, self-motivation, and prioritization.
• Developed campaign content for customers in different industries.
• Created and presented drafts and ideas to clients for review.
• Answered community questions about blockchain, crypto, web3, NFT, metaverse, and DeFi to satisfaction.
• Translated complex technical content into easily unders

• Targeted sales messages to specific consumers, varying tone and language use.
• Presented advertising information using clear and creative language.
• Created and presented drafts and ideas to clients for review.
• Created error-free, professional copy with writing, proofreading, and editing abilities.
• Revised written material, incorporating technical feedback and creative changes.
Achievement

• Coordinated timelines, resource requirements, and budgets for copywriting projects.
• Prepared high-quality written copy by carefully creating, proofreading, and editing work.
• Boosted the success of copy by incorporating particular words and information, including SEO keywords.
• Created content for newsletters, blogs, and website pages for diverse customers.
• Enhanced work with pictures, gra

• Crafted detailed, search engine optimized and relevant content for Fairlay Shift Exchange.
• Customized information, wording and voice to create interesting content for different audiences.
• Proofread colleagues written work to increase quality and reduce errors.
• Used content management tools to curate materials and eliminate inaccurate pieces.
• Explained complex information to clients in an

• Created content about market events to influence Chinese firms in finance, technology, Internet, AI, macroeconomic, and consumer sectors.
• Assisted in development and implementation of editorial priorities.
• Posted content online and updated landing pages, resource pages and other digital collections.
Achievements
• Oversaw edits of content for presentation on company website and social media

• Created articles on Blockchain technology by conducting thorough research and reviewing knowledge-based resources.
• Interviewed SMEs, collected information from reliable sources and created accurate content.
• Collaborated with clients to produce detailed and valuable case studies.
Achievements
• Simplified complex concepts and processes to maximize readability.
• Brainstormed new approaches

Attended Jomo Kenyatta University of Agriculture and Technology from 2012 to 2016.