At MikeCaballeroDesign, I provide brand identity, campaign design, and art direction for clients in military tech, optics, cybersecurity, wellness, and other industries. Since May 2025, I’ve delivered 118 projects and built brand identities from logos and typography to complete visual systems.
For a tech company, I produced a trade show campaign spanning digital and print ads, email blasts, and booth graphics. The campaign increased conversions by 34% and website traffic by 46%.
Previously, as Graphic Design Supervisor at Casino Del Sol, I launched integrated campaigns in-house that saved the company $250,000, and built a project management platform that increased productivity by 70%. I also led a team of three creative professionals and helped reduce brand inconsistency by 85%.
