Open to opportunities

Yesica Aguirre

@yesicaaguirre

Art Director creating responsive visual solutions for global CRM marketing campaigns, branding, packaging and all things digital.

United States

Message

What I'm looking for

I’m looking to lead creative concepting and art direction for global 360 marketing campaigns—partnering with UX and development to deliver design assets, pitch decks, and launch-ready materials with strong visual consistency.

I’m an Associate Creative Director focused on creating visual solutions that are responsive to marketing strategies for CRM global projects. I work on 360 marketing campaigns and translate concepts into clear creative direction for major brand initiatives.

At VML, I lead creative concepting and art direct photoshoots and videos while maintaining a consistent visual ID across deliverables. I also collaborate with UX teams to prepare and deliver design assets for development, and I prepare presentation and pitch decks to support launches.

Beyond campaign work, I design online and product-launch assets—such as product detail pages, email and banners for brand sites, and support for Dell.com CMS migration. Earlier, I worked as a Graphic Artist & Traffic Manager, coordinating ad production so daily deadlines were met and all ads were ready for pagination.

Experience

Work history, roles, and key accomplishments

Associate Creative Director

VML

Jan 2019 - Jan 2026 (7 years)

Led creative work for Dell Technologies CRM global projects, supporting 360 marketing campaigns. Collaborated with UX to deliver design assets to development, maintained consistent visual identity, and prepared presentation and pitch decks.

Creative Direction Marketing Campaigns UX collaboration Visual Identity Pitch Decks UI Design Print Design Photography HTML Office Spanish Infographic Design

Senior Art Director

VML

Jan 2018 - Jan 2019 (1 year)

Produced and art-directed visual solutions aligned to Dell Technologies marketing strategies for global projects. Worked on photoshoots and videos, designed online assets, and supported major Dell product launches and campaigns.

Creative Direction Art Direction Marketing Campaigns UI Design Print Design Photography HTML Office Spanish

Graphic Artist & Traffic Manager

El Paso Times

Created graphic assets for news and ads based on vendor and sales rep requests while coordinating daily production deadlines for pagination. Supervised and coordinated staff to support office efficiency and teamwork.

Graphic Design Ad Design Traffic Management Pagination Team Leadership Print Design Spanish