At Arrival and Formosa Interactive, I've led brand and client engagement strategies that supported more than $100M in sales growth through strategic positioning, high-stakes pitches, client retention, and revenue expansion.
I've also built campaigns and client relationships across Vista Entertainment Solutions, mobileStorm, and Old Pasadena Management District—from SaaS product adoption and enterprise renewals to email marketing and Make Music Pasadena, a community festival attracting 40,000+ attendees annually. I bring a practical mix of brand strategy, customer success, business development, events, and CRM leadership.
