Michelle Kung
@michellekung
Senior Product Designer with a focus on user-centered design.
What I'm looking for
As a Senior Product Designer, I thrive on creating user-centered designs that not only meet business goals but also enhance user satisfaction. At Flutter International, I led initiatives that improved user satisfaction scores significantly, demonstrating my ability to drive impactful design outcomes. My experience spans across various industries, including e-commerce and consumer goods, where I have successfully transformed user experiences and increased engagement metrics.
Throughout my career, I have been dedicated to mentoring and leading design teams, fostering an environment of collaboration and innovation. My role at VMLY&R allowed me to work with high-profile clients such as Colgate-Palmolive and Pfizer, where I led end-to-end design processes and advocated for strategic design solutions. I believe in the power of design to solve complex problems and am passionate about using data-driven insights to inform my design decisions.
Experience
Work history, roles, and key accomplishments
Senior UX Designer, Marketing
Flutter International
Sep 2023 - Dec 2024 (1 year 3 months)
Oversaw design quality and outcomes in key growth areas, enhancing user satisfaction scores from 36.6 to 52.4. Collaborated with Product & Tech leads to revamp the Product Creation Process, accelerating delivery timelines and fostering a more user-centred approach. Led, coached, and mentored a team of 2 Product Designers, contributing to strategic decisions and advocating for design quality.
Senior UX Designer
VMLY&R
Apr 2020 - Dec 2022 (2 years 8 months)
Led end-to-end design from scratch in agile teams across platforms, creating seamless, inclusive, and consistent user experiences tested against quantitative and qualitative metrics. Stewarded a safe environment for junior designers, elevating their voices and honing their skills. Aligned cross-functional teams with internal and external stakeholders to shape strategic vision, increasing engagemen
Product Designer
Freelance
Jan 2019 - Feb 2021 (2 years 1 month)
Led client teams in business transformation, pivoting to D2C through e-commerce redesign which resulted in 96% growth in direct sales within six months. Autonomously solved business problems using design thinking, leveraging research data, best practices, and trends to build products in 12 weeks. Contributed to design systems, applying visual design principles and best practices to create scalable
Education
Degrees, certifications, and relevant coursework
Pratt Institute
MSc in Interaction Design, Interaction Design
Grade: 4.0
Achieved a perfect GPA of 4.0 in the Master of Science program. Focused on interaction design principles and practices.
University of St Andrews
MA in Modern History, Modern History
Grade: First Class (Honours)
Graduated with First Class (Honours) in Modern History. Developed strong research, analytical, and critical thinking skills.
Availability
Location
Authorized to work in
Website
michellekung.coJob categories
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