Merle Das
@merledas
I am an experienced SEO and content specialist driving organic growth.
What I'm looking for
I am an SEO and content specialist with 3+ years of experience driving measurable organic growth for agencies and clients across UK and international markets. I focus on data-driven content planning, keyword optimisation, and on-page and technical SEO.
I have a proven track record of improving visibility and engagement — increasing organic traffic by 30% in six months, achieving top‑5 rankings for 50+ priority keywords, and boosting search visibility by 60% through targeted optimisations. At my current role I developed monthly blog outlines that raised engagement and search visibility up to 25%.
My technical strengths include audits with Google Search Console and Screaming Frog, schema markup implementation, internal linking strategies, CMS work in WordPress and Shopify, and using tools like SEMrush and Page Optimiser Pro to consistently achieve high optimisation scores. I have led site builds and UX improvements, developed category page architectures, and implemented structured data to increase rich result appearance.
I am actively seeking content management or SEO roles where I can lead impactful content initiatives, mentor cross-functional teams, and contribute to scalable growth through strategic, measurable work in a collaborative environment.
Experience
Work history, roles, and key accomplishments
WordPress Developer & SEO Intern
Nouvelle Innovations
May 2021 - Jul 2021 (2 months)
Assisted in the development and launch of a WordPress website from wireframes to full deployment, enhancing client online visibility and engagement. Implemented SEO best practices including meta tags, schema markup, and internal linking, boosting targeted keyword rankings by 15% within four months.
Frontend Developer Intern
Sybrid Private Limited
Jan 2021 - May 2021 (4 months)
Assisted in developing and launching 5+ responsive websites by converting mockups into interactive WordPress components. Implemented image compression and front-end optimizations that improved page load speeds and overall usability.
Education
Degrees, certifications, and relevant coursework
Cardiff Metropolitan University
Master of Science, Digital Marketing Management
2023 - 2024
Grade: Distinction
Master of Science in Digital Marketing Management completed with Distinction, focusing on digital strategy and analytics.
Institute of Business Management
Bachelor of Science (Computer Science), Computer Science
2017 - 2021
Grade: CGPA: 3.78
Activities and societies: Gold Medal Recipient
Bachelor of Science (Computer Science) completed with a CGPA of 3.78 and recognized for academic excellence.
St. Joseph's College for Women
Higher Secondary (Intermediate), Science (Computer Science)
2015 - 2017
Grade: A, 77%
Completed Higher Secondary (Intermediate) in Science with a major in Computer Science, achieving grade A (77%).
St. Joseph's Convent School
Secondary (Matriculation), Science (Computer Science)
2013 - 2015
Grade: A+, 80%
Completed Secondary (Matriculation) in Science with a major in Computer Science, achieving grade A+ (80%).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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