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mergheni sejirMS
Open to opportunities

mergheni sejir

@merghenisejir

I drive online sales growth through SEO, paid campaigns, email marketing, and e-commerce optimization.

Zimbabwe
Message

What I'm looking for

I'm looking to help clients and teams solve marketing challenges through data-driven SEO, paid acquisition, email marketing, social media, and e-commerce growth strategies.

At QUESS 360, powered by BCE Pharma, I execute email campaigns, optimize WordPress websites, create LinkedIn and Facebook content, and coordinate marketing projects.

Previously, I helped SOLTAKO-GENÈVE improve Amazon sales and organic ranking through SEO, Amazon PPC, Seller Central, Shopify management, Google Ads, and listing optimization. At Baity.tn and Ecostaff, I launched and optimized paid acquisition campaigns, analyzed performance data, and produced SEO audits and reporting.

I hold a Master in Digital Marketing from Esprit School of Business and focus on results-oriented, data-driven marketing solutions that meet client goals.

Experience

Work history, roles, and key accomplishments

QUESS 360 - Pharmacy Solutions, Powered by BCE Pharma Inc. logoQI
Current

Marketing Strategist

Sep 2023 - Present (3 years)

Manage and execute email marketing campaigns
Creation and optimization of WordPress websites to enhance online presence and user experience
Content creation and management for LinkedIn and Facebook platforms, with a focus on engaging and effective social media marketing
Ensure the coordination and monitoring of projects

Implement SEO strategies to improve website visibility and ranking, including

SOLTAKO-GENÈVE logoSO

Content & SEO Marketing Manager

Nov 2022 - Aug 2023 (9 months)

Assist Soltako Amazon seller on boosting sales and organic ranking with combined
SEO and Amazon PPC Strategies :
Amazon Account Management
Seller Central FBA and FBM
SEO and Listing Optimization
Product Upload/Listing
Intensive Keyword Research
Inventory Management
PPC Management
Manage Shopify Store :
Maintain and make regular updates to Shopify store including SEO tags, product
updates, page lis

Baity.tn logoBA

Traffic Manager

Jan 2022 - Oct 2022 (9 months)

Creation and launch of paid campaigns on Google and on the various Social
Media platforms (Facebook and Instagram).
Optimization and monitoring of sponsored campaigns in collaboration with the
Chief marketing officer
Preparation of weekly and monthly reports summarizing campaign performance
Analyzes site data from Google Analytics and Search Console
Création of roads maps in both off and in site S

Ecostaff - Septeo LegalTech logoEL

Traffic Manager

Oct 2020 - Mar 2021 (5 months)

Set up and manage Google paid acquisition campaigns
Manage different acquisition budgets
Optimize campaign performance while respecting quality, costs and deadlines
SEA optimization
Follow the main performance indicators of the activity and reporting
Carry out analysis, reporting and competitive intelligence work
Completing SEO deliverables from A to Z
Building weekly/monthly reports
Assessing and

Education

Degrees, certifications, and relevant coursework

EB

Esprit School of Business

Master in Digital Marketing, Digital Marketing

2018 - 2020

Tech stack

Software and tools used professionally

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