I enjoy positions that combine relationship management, operations, problem-solving, and collaboration in fast-paced environments. I’m especially drawn to companies that value initiative, adaptability, continuous learning, and strong communication.
Melissa Swanepoel
@melissaswanepoel
Studio Manager and coach driving revenue growth and exceptional client experiences.
What I'm looking for
I lead studio teams with a focus on sales performance, client retention, and high-impact experiences. As a Studio Manager and Part Owner, I co-develop sales strategies that grow memberships and revenue while motivating trainers to hit targets.
I’m hands-on with the systems that make great client experiences repeatable—managing CRM, scheduling, stock control, and client onboarding details. I also coordinate HR and administrative processes across multiple studios and deliver EMS training sessions as part of my leadership.
Beyond the studio floor, I’ve managed onboarding, scheduling, social media, and event execution, and I handled full sales cycles from quotation to delivery. I bring an entrepreneurial, brand-building mindset as a founder across ventures including a tattoo and beauty boutique and a performance-driven apparel brand—plus I achieved 3rd Place – Champ of the Year 2025 within my first year.
Experience
Work history, roles, and key accomplishments
Studio Manager
Body20 Lakefield
Sep 2024 - Present (1 year 9 months)
Co-developed and executed sales strategies to drive membership growth and revenue, while leading and motivating trainers to hit performance and sales targets. Managed CRM, scheduling, stock control, and client experience, and oversaw recruitment/onboarding and HR administration across 5 studios.
Administrative & Operations Coordinator
TarrPhillips (Pty) Ltd
Jan 2021 - Aug 2024 (3 years 7 months)
Managed financial administration across multiple systems and led client onboarding, retention, and scheduling to support ongoing business performance. Oversaw social media and event execution, maintained operational standards and staff accountability, and implemented growth strategies based on performance trends.
Expeditor / Internal Sales Consultant
Bascol Manufacturing (Pty) Ltd
Apr 2015 - Dec 2020 (5 years 8 months)
Managed the full sales cycle from quotation to delivery while maintaining and growing key client relationships. Coordinated production and dispatch to ensure timely delivery and dependable service outcomes.
Founder & Operator
Inkognito Theory
Apr 2025 - Present (1 year 2 months)
Founded and built a tattoo studio and beauty boutique from the ground up, managing bookings, consultations, pricing, and service delivery. Executed social media marketing and handled operations including finances, stock management, and client relations while delivering tattoo and permanent makeup services to maintain high client satisfaction.
Founder & Brand Developer
Vexl Collective
Feb 2026 - Present (4 months)
Created a performance-driven apparel and lifestyle brand, defining product direction and a long-term growth strategy. Built early-stage awareness through social media and community engagement, focusing on a community-driven fitness and lifestyle ecosystem.
Education
Degrees, certifications, and relevant coursework
CrossFit
CrossFit Level 1 Certification, Fitness Coaching
2020 -
Completed the CrossFit Level 1 certification in 2020, covering foundational coaching and programming principles.
Office Administration Certificate
Office Administration Certificate, Office Administration
2010 -
Completed an Office Administration certificate in 2010, focusing on administrative and office procedures.
Hoërskool Kempton Park
Matric (National Senior Certificate), General Education
2008 -
Completed Matric at Hoërskool Kempton Park in 2008.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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