Melissa Meraoubi

Piloted market analysis and 360° marketing campaigns for natural health products, developed medico-marketing tools and coordinated suppliers/agencies to launch innovative products and track performance.

Designed trade plans and marketing briefs for pharmacy and parapharmacy channels, managed visibility tools and planograms, and analysed performance to support key account activities.

Supported operational and strategic marketing campaigns, performed market analysis, coordinated services and drafted medical content while managing event projects.

Worked in inflammation, infection and immunology services conducting medication reconciliations, optimized medication reviews and patient interviews to improve therapeutic management.

Analyzed and synthesized adverse event reports, conducted bibliographic surveillance and scientific research to support pharmacovigilance activities and regulatory reporting.

Provided community pharmacy services including dispensing, counseling, prescription handling and inventory management while delivering patient advice and support.

Activities and societies: Thèse professionnelle; Consultante Junior en Innovation de la santé pour Eurobiomed

Mastère Spécialisé® Manager Marketing et développement de solutions innovantes pour les industries de santé, with coursework in project management, marketing stratégique, regulatory affairs and innovation; professional thesis on marketing strategies in dermo-cosmetics.

Grade: Mention Très bien

Activities and societies: Externats et stages hospitaliers (pharmacovigilance, inflammation/infection/immunité), tutorat et engagements associatifs

Diplôme d'État de Docteur en Pharmacie industrielle obtained with a thesis on marketing strategies in dermo-cosmetics (Mention Très bien).