Megha DCosta
@meghadcosta
Brand & communication strategist building emotionally resonant hospitality brands through storytelling.
What I'm looking for
I’m a brand, content, and communication strategist with 9+ years of experience, specializing in building emotionally resonant brands through storytelling. I lead brand building and communication strategies across hospitality, retail, health & wellness, and multi-brand food courts.
In my current role as a Brand & Communication Manager at Platinum Hospitality, I develop consumer-centric brand narratives that drive brand advocacy. I also oversee integrated communication strategies and social media collaboration with cross-functional teams.
Previously, I orchestrated brand strategy and communication as a Business Strategy Manager at Woot Factor Brand Architects, including brand positioning, event ROI, and market leadership. I’ve also delivered measurable results as an Assistant Brand Manager and Brand & Communication Consultant—securing 5 MoUs with global universities and driving a 5% sales increase through effective messaging.
Experience
Work history, roles, and key accomplishments
Brand & Communication Manager
Platinum Hospitality
Jan 2025 - Present (1 year 5 months)
Leads brand building and integrated communication strategies, developing emotionally resonant, consumer-centric narratives that drive brand advocacy. Oversees social media and coordinates with cross-functional teams across hospitality and multi-brand food court environments.
Business Strategy Manager
Woot Factor Brand Architects
Mar 2024 - Dec 2024 (9 months)
Orchestrated brand strategy and communication for luxury events and experiences focused on brand positioning, event ROI, and market leadership. Led PR efforts and managed brand advocacy initiatives, including experiential content strategy for WOOT Luxe.
Assistant Brand Manager
Techno India Group
Feb 2021 - Feb 2024 (3 years)
Executed brand strategy and communication for international academic partnerships, securing 5 MoUs with global universities. Developed communication campaigns, managed events and seminars, and liaised with consulate offices to support academic-industry collaboration.
Brand & Communication Consultant
Signature Foods
Oct 2013 - Dec 2020 (7 years 2 months)
Developed brand communication strategies for food outlets, driving a 5% sales increase through improved messaging. Led social media campaigns to boost visibility and engagement while coordinating cross-functional teams and agency collaboration to keep content updated.
Education
Degrees, certifications, and relevant coursework
MICA x upGrad (Online)
PG Certification in Digital Marketing & Communication, Digital Marketing & Communication
Completed a PG Certification in Digital Marketing & Communication through MICA x upGrad.
Rennes School of Business (France)
MSc in International Luxury Brand Management, International Luxury Brand Management
2012 - 2014
Earned an MSc in International Luxury Brand Management, with post-thesis submission noted.
Kingsway Hospitality
Brand & Communication
2010 - 2012
Executed brand communication strategies for hospitality brands, enhancing positioning and visibility.
Indian Institute of Mass Communication (Delhi)
PG Diploma in Advertising & PR, Advertising & PR
2008 - 2009
Completed a PG Diploma in Advertising & PR.
St. Xavier’s College (Calcutta)
BSc in Mass Communication & Videography, Mass Communication & Videography
2005 - 2008
Completed a BSc in Mass Communication & Videography.
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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