At Wild Pine Web Designs, I redesigned Oh La La! Macarons' Shopify store with custom Liquid theme development, increasing its conversion rate by 26% and total sales by 80%. I also managed the site for nearly two years and laid the groundwork for a B2B program.
At PSC Consulting, I led a full website rebuild and WordPress-to-HubSpot CMS migration as the sole technical contributor. The work raised Lighthouse Performance by 30 points and Accessibility by 12 points, and cut load times by 35%.
At Efficiency Services Group, I built and refined about 300 rebate forms in Gravity Forms for 25+ electric utility partners. I led the production team and adapted forms to reduce friction for rural and older users.
I designed and launched Heavy Equipment AI, an AI-powered directory, and designed, built, and operate Nightmarks, a worldwide map of paranormal sightings with a community layer. Both projects use Next.js and TypeScript; Heavy Equipment AI also uses Google Gemini, while Nightmarks uses MapLibre GL JS and Supabase.

