Open to opportunities

Mateus Araujo

@mateusaraujo

Message

Italian Marketing and Branding Executive with a focus on growth.

Germany

Message

What I'm looking for

I seek a dynamic role in a forward-thinking company that values creativity and innovation, offering opportunities for professional growth and impactful marketing initiatives.

I am a dedicated Marketing and Branding Executive with extensive experience in driving growth and managing strategic partnerships. Currently, I serve as a Marketing and Partnership Manager at Wise in Germany, where I lead a team focused on brand and product management, employee experience planning, and the execution of strategic sales initiatives. My role involves overseeing portfolio branding management and planning for product launches, ensuring that our marketing efforts align with our business objectives.

Previously, I worked as a Branding and Communication Coordinator at Meta in Belgium, where I was responsible for leading branding strategies and managing integrated campaigns. My efforts ensured brand consistency across various markets and enhanced our visibility through effective content development and agency partnerships. Additionally, my experience as a Senior Marketing Analyst at Google allowed me to develop and implement marketing strategies that strengthened the company's image and reputation, focusing on sustainability and corporate positioning.

Experience

Work history, roles, and key accomplishments

Current

Marketing and Partnership Manager

Current

Wise

Dec 2021 - Present (3 years 6 months)

Currently managing marketing and partnership initiatives, focusing on brand and product management, strategic planning, and team management. Responsible for creating sales initiatives and leading B2B partnerships.

Marketing Management Brand Management Team Leadership Strategic Planning B2B Event Production Growth Marketing Portfolio Management Employee Experience Sales Initiatives

Current

Marketing and Partnership Manager

Current

Wise

Dec 2021 - Present (3 years 6 months)

Marketing Management Brand Management Team Leadership Strategic Planning B2B Event Production Growth Marketing Portfolio Management Employee Experience

Branding and Communication Coordinator

Senior Marketing Analyst

Google

Jan 2017 - Jan 2020 (3 years)

Developed and implemented marketing strategies to enhance the company's image and reputation. Coordinated communication efforts to ensure message consistency across all brand touchpoints.

Marketing Strategy Coordination Campaign Development Reputation Management

Branding and Communication Coordinator

Senior Marketing Analyst

Google

Jan 2017 - Jan 2020 (3 years)

Developed and implemented marketing strategies to enhance the company's image and reputation. Coordinated communication efforts and created campaigns that highlighted company values and culture.

Marketing Strategy Coordination Campaign Development Reputation Management Sustainability

Education

Degrees, certifications, and relevant coursework

PUCRS

MBA in Marketing, Marketing

2023 - 2024

Pursuing an MBA in Marketing, focusing on advanced marketing strategies, branding, and growth techniques.

Curtin University

Extension, Social Media and Engagement

2020 - 2020

Completed an extension course in Social Media and Engagement, focusing on digital marketing and audience engagement strategies.

PUC Campinas

Bachelor, Business Administration and Marketing

2017 - 2020

Completed a Bachelor's degree in Business Administration and Marketing, gaining foundational knowledge in business principles and marketing strategies.