MNMartin Stachera Neto
@martinstacheraneto
-Media buyer & Growth Marketer -Creator: monetizing gaming content -Relationship with key clients
BrazilWhat I'm looking for
Experience
Mamão com Anúncio | Digital Marketing Agency
Digital Marketing Strategist & Client Relationship & Team Leader Remote
Full Time | Mar 2020 - Now
● Led a nine-person multidisciplinary team
● Managed over 27 client accounts, achieving an annual churn rate that was 52% lower than the industry average and an NPS of 9.7 by developing a methodology focused on sales performance and financial health.
key accounts under my responsibility:
● Reduced the CPL by 48% while tripling leads through Google Search Ads, SEO, CRO, and A/B testing across multiple landing pages (Client: Total Telas | Civil Construction Industry)
● Revived stagnant growth, increasing revenue by 2.3x over three years by optimizing digital marketing campaigns (Client: Ben Zruel | Influencer and Personal Finance Mentor)
● Increased ROAS from 4–5 to nearly 10 by implementing a native form strategy in Meta Ads and reallocating the budget to create better-performing creatives (Client: Lifecare | Aesthetics Clinic)
Content Creator | Monetizing Gaming Content
YouTuber and Twitch.TV Streamer
Remote (As a hobby since 2013) Full time | Mar 2019 - Feb 2020
● Scaled revenue from zero to five figures through monetization via AdSense (YouTube), Twitch.TV Partner Program, Twitch.TV subscribers, products for cyber-athletes and hosting online events
● Achieved 15,000 subscribers on YouTube by creating video content
● Achieved 6,300 followers on Twitch.TV by living streaming
● Sold 437 books of my authorship in one week by orchestrating an affiliate marketing campaign
4blue and Yampa | B2B Finances Consultancy and SaaS company
Media Buyer | Growth Marketer
Remote Full Time | Mar 2017 - Feb 2019
● Developed growth campaigns that tripled revenue, from around one million to three million in the first year, then doubled it again the next year to six million
● Invested 1.8 million reais in paid traffic, evenly distributed between Google Ads (Search, Display, and YouTube) and Meta Ads
Previous career
Media Buyer | Growth Marketer
Remote & On-site Mar 2011 - Jan 2016
Education
● Bachelor of Business Administration - UFPR | 2010 - 2014
● Product Management Certification - PRD Academy | 2023
Languages
● Portuguese: native
● English: fluent
Experience
Work history, roles, and key accomplishments
Digital Marketing Strategist
Mamão com Anúncio
Feb 2020 - Present (5 years 4 months)
● Led a nine-person multidisciplinary team
● Managed 27 clients with churn rate 52% lower than average
● Reduced CPL by 48% while tripling leads with Search Ads (Civil Construction)
● Increased revenue by 2.3x by optimizing
campaigns (Influencer)
● Increased ROAS from 4 to 10 by reallocating budget to create better-performing creatives (Aesthetics Clinic)
SE● Scaled revenue from zero to five figures through monetization via AdSense (YouTube), Twitch.TV Partner Program, Twitch.TV subscribers and products for cyber-athletes
● Achieved 15,000 subscribers on YouTube by creating video content
● Achieved 6,300 followers on Twitch.TV by living streaming
● Sold 437 books of my authorship in one week by an affiliate marketing campaign
Media Buyer and Growth Marketer
4blue and Yampa
Feb 2017 - Feb 2019 (2 years)
● Developed growth campaigns that tripled revenue, from around one million to three million in the first year, then doubled it again the next year to six million
● Invested 1.8 million reais in paid traffic, evenly distributed between Google Ads (Search, Display, and YouTube) and Meta Ads
Growth Marketer
Various
Jan 2011 - Jan 2016 (5 years)
Worked in various roles as a Media Buyer and Growth Marketer, achieving significant revenue growth and managing substantial advertising budgets across multiple platforms.
Education
Degrees, certifications, and relevant coursework
PRD Academy
Product Management Certification, Product Management
2023 - 2023
UPUniversidade Federal do Paraná
Bachelor of Business Administration, Business Administration
2010 - 2014
Tech stack
Software and tools used professionally
Availability
Location
BrazilAuthorized to work in
Salary expectations
Social media
Job categories
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