Mario Villalobos

Managing and optimizing paid media campaigns across Meta Ads and Google Ads, focusing on performance analysis, budget management, reporting, and data-driven optimization.

Led execution and optimization of multi-channel digital campaigns for U.S. media brands, including display, editorial sponsorships, social, newsletters, and podcasts. Owned end-to-end campaign lifecycle and acted as escalation point for complex issues.

Managed setup, trafficking, and monitoring of digital advertising campaigns across display and sponsored media placements using Google Ad Manager. Executed QA processes and monitored campaign pacing and performance.

Specialized in Google Ad Manager for display and brand awareness campaigns, trafficking display ads, pre-roll assets, high-impact units, outstream video, newsletters, and native creatives. Implemented 3P and 1P trackers and pixels.

Digital Marketing Agent with foundational digital advertising, focused on audience and geo targeting. Served as an Ad Trafficker, setting up and managing live campaigns based on insertion orders and media plans.

Provided customer support for telecom services, resolving account, billing, and technical inquiries in a fast-paced environment. Maintained high-quality service standards while handling high call volumes.

Sales Chat Agent for a large telecommunications company, offering internet, TV, voice, and wireless services. Guided customers via chat to purchase new mobile lines and devices, providing product recommendations and support.

Provided technical support for Fiber Internet, Phone, and TV services for a major Canadian telecommunications company. Assisted customers with troubleshooting, service issues, and technical inquiries across multiple product lines.

Currently pursuing a degree in Marketing and Advertising.