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Maria UserMU
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Maria User

@mariauser51

Project Manager at Final Upgrade AI coordinating creative and digital campaigns for global QSR, CPG food, and luxury hospitality brands.

Mexico
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At Final Upgrade AI, I manage creative and digital projects for global QSR, CPG food, and luxury hospitality brands across Asia, the UK, and the Middle East. I take projects from briefing through final handoff, coordinating creative teams, fulfillment specialists, and client reviews.

At We Learn, I served as the main point of contact for 8 to 10 clients at once across the US and Europe. I partnered with course creators on go-to-market strategies for digital product launches, then optimized Facebook Ads campaigns and email sequences using performance data and AI tools.

At Studio React, I ran operations for a fitness and wellness space and secured and managed an official brand partnership with Oysho. I also created social media content and managed community engagement, customer support, and memberships.

Earlier, at Urbánica, I translated client goals into briefs and coordinated multi-channel campaigns, while leading KPI review meetings. At DNA Magazine, I coordinated luxury brand launch events and influencer activations, and wrote copy and articles for the digital platform.

Experience

Work history, roles, and key accomplishments

FA
Current

Project Manager

Final Upgrade AI

Jan 2026 - Present (10 months)

Manage end-to-end creative and digital projects for global QSR, CPG food and luxury hospitality brands across Asia, the UK and the Middle East, from briefing through final handoff and closeout. Break projects into milestones and tasks, assign responsibilities, and track deadlines to keep multiple deliverables on schedule.

Education

Degrees, certifications, and relevant coursework

CT

Centro de Diseño, Cine y TV

B.A., Marketing & Advertising

B.A. in Marketing & Advertising from Centro de Diseño, Cine y TV in Mexico City.

CT

Centro de Diseño, Cine y TV

Postgraduate Degree, Fashion Marketing

Postgraduate Degree in Fashion Marketing from Centro de Diseño, Cine y TV in Mexico City.

University of Porto logoUP

University of Porto

Language Course, Portuguese Language

Portuguese Language course at FLUP, University of Porto, Portugal.

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