Maria Alejandra Pinzon Mendoza
@mariaalejandrapinzon
Creative digital communicator with 5+ years in content strategy.
What I'm looking for
I am a creative and results-driven digital communicator with over 5 years of experience in journalism, content strategy, and digital marketing. My journey has taken me through various roles in both public institutions and international startups, where I have honed my skills in turning data and insights into compelling narratives. Currently, I work with a global edtech startup, where I create conversion-focused content that resonates with diverse audiences.
Throughout my career, I have successfully managed performance-driven campaigns and developed digital content ecosystems that inform, engage, and convert. My experience includes leading digital strategies for public dissemination of statistical data and creating multimedia campaigns that effectively communicate key economic indicators. I am passionate about cross-cultural collaboration and thrive in remote work environments, always eager to bring strategic thinking and creative firepower to mission-driven tech companies.
Experience
Work history, roles, and key accomplishments
Growth Executive & Content Marketer
Toddle
Nov 2022 - Present (2 years 7 months)
Created conversion-focused content for global audiences, supporting sales of educational tech products. Managed events across LATAM to grow leads and promote brand visibility. Used HubSpot CRM to manage pipelines and automate customer journeys.
Content Manager
MT Agency
Jul 2022 - Nov 2022 (4 months)
Delivered ad copy and social content for over 10 national and international brands. Collaborated with creative teams on message testing and digital engagement strategy.
Content Creator & Social Media Manager
DANE – National Administrative Department of Statistics, Col
Jan 2021 - Jan 2024 (3 years)
Led digital strategy and content creation for public dissemination of statistical and social data. Wrote and hosted the Postal sonora radio series on topics including gender equity and mental health. Designed multimedia campaigns to communicate key economic indicators like GDP and CPI.
Education
Degrees, certifications, and relevant coursework
University of the Andes
Master’s in Journalism, Journalism
2019 - 2021
Focused on digital tools, podcasting, and cultural journalism as part of the Master’s in Journalism program.
National University of Colombia
BA in Literary Studies, Literary Studies
2015 - 2019
Grade: 4.5/5
Studied Literary Studies with a focus on literature analysis and critique, awarded for academic excellence.
Availability
Location
Authorized to work in
Job categories
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