Laura Muñoz
@lauramuoz
Specialist in social media management and content marketing.
What I'm looking for
I am a dedicated content manager and social media specialist with over 3 years of experience in crafting and executing digital strategies that enhance brand visibility and engagement. My journey has taken me from developing content calendars to managing comprehensive social media campaigns, where I have successfully aligned content with brand identities and goals.
At Main Stage Rehearsal Studios, I honed my skills in creating multimedia content and conducting performance analysis to optimize social media growth. My role involved not only content creation but also strategic planning and execution, ensuring that every piece of content resonated with our audience. I have also volunteered at Hamilton Latino Radio, where I produced audiovisual content that enriched our programming and engaged listeners.
My academic background in Social Communication & Journalism, complemented by additional training in Community Management and Marketing Management, equips me with a robust understanding of communication strategies and audience engagement. I am passionate about leveraging my skills to drive impactful digital marketing initiatives.
Experience
Work history, roles, and key accomplishments
Content Manager / Social Media Specialist
Main Stage Rehearsal Studios
Sep 2023 - Nov 2024 (1 year 2 months)
Developed and executed content strategies for social media platforms, creating multimedia content and managing social media for musical events. Conducted performance analysis and provided strategic recommendations to optimize engagement.
Production & Audiovisual Content Assistant
Hamilton Latino Radio
Aug 2023 - Dec 2023 (4 months)
Created and edited video clips for radio programs, capturing footage of events and developing new formats to enhance audience experience.
Communications Consultant
Loor Gestión de Reputación
Jan 2022 - Jul 2022 (6 months)
Designed and implemented corporate communication strategies, wrote press releases, managed media relations, and organized press events to enhance brand reputation.
Social Media Analyst
Soluciones Bolívar (Ciencuadras)
Jan 2021 - Jul 2021 (6 months)
Designed content calendars and developed dashboards for reporting and analyzing social media metrics to improve engagement and sales strategies.
Education
Degrees, certifications, and relevant coursework
Universidad Externado de Colombia
Bachelor’s Degree, Social Communication & Journalism
2017 - 2021
Bachelor’s Degree in Social Communication & Journalism, focusing on media, communication strategies, and content creation.
Universidad Politécnico de Colombia
Diploma, Marketing Management
2020 - 2020
Completed a Marketing Management Diploma, focusing on marketing strategies and management principles.
Universidad Politécnico de Colombia
Diploma, Community Management
2018 - 2018
Completed a Community Management Diploma, enhancing skills in managing online communities and social media engagement.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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