Marcos Amorim
@marcosamorim
I improve e-commerce visibility, content performance, and customer journeys through data-led optimisation.
PortugalWhat I'm looking for
At Intacol, I oversee product visibility, maintain accurate e-commerce content, analyse web performance, and run SEO and SEA activity to drive traffic.
Previously at Norauto Portugal and Pet Online, I improved product information, content workflows, search visibility, and user experience through CMS optimisation, content audits, and analytics.
My background also includes digital project delivery, email marketing, market research, supplier liaison, logistics coordination, and e-merchandising across retail environments.
Experience
Work history, roles, and key accomplishments
E-commerce Manager
Intacol
Jan 2025 - Present (1 year 8 months)
Oversaw product visibility and ensured accurate, up-to-date content across the e-commerce platform. Monitored and analyzed web analytics to support data-driven strategic decisions, implemented SEO, and executed SEA campaigns to improve online visibility and drive traffic.
Content & E-Merchandising Manager
Norauto Portugal
Jan 2021 - Jan 2025 (4 years)
Monitored site analytics to understand user behaviour and content effectiveness. Optimized content via CMS for search engines, implemented SEO improvements, conducted content audits, and refined e-commerce workflows to enhance user experience.
E-commerce Manager
Pet Online
Jan 2019 - Jan 2021 (2 years)
Managed product visibility and ensured accurate product information across the website. Implemented SEO actions, coordinated logistics processes, and monitored web analytics to support strategic decisions.
Digital Marketing Manager
Blue Line
Jan 2016 - Jan 2018 (2 years)
Managed the development of digital projects, ensuring timely completion. Implemented search engine optimizations, optimized CMS and website performance, and created content for email newsletters to improve customer engagement.
Marketing Assistant
Blue Line
Jan 2015 - Jan 2016 (1 year)
Supported online and offline marketing strategy implementation. Created content for different formats and platforms, prepared market research reports, and managed social media accounts.
Product Manager
Chilli Beans Portugal
Jan 2015 - Dec 2015 (11 months)
Managed stock, shipping, and product catalogue processes. Performed basic product repairs.
Sales Assistant
Chilli Beans Portugal
Jan 2014 - Jan 2015 (1 year)
Suggested suitable products and supported the in-store shopping experience. Assisted with stock-taking and provided after-sales support.
Media Research Intern
Newssearch
Jan 2013 - Dec 2013 (11 months)
Searched, clipped, and monitored online news content across newspaper websites.
Public Relations Intern
Primeira Imagem
Jan 2012 - Dec 2012 (11 months)
Wrote content for newsletters, brochures, press releases, and internal communication. Supported research and data analysis.
Education
Degrees, certifications, and relevant coursework
Nova IMS
Post Graduation, Digital Marketing & Analytics
2017 - 2018
Post Graduation in Digital Marketing & Analytics from Nova IMS, Universidade Nova de Lisboa, 2017-2018.
ISCSP – Universidade Técnica de Lisboa
Degree, Communication Sciences
2009 - 2012
Degree in Communication Sciences from ISCSP – Universidade Técnica de Lisboa, 2009-2012.
Tech stack
Software and tools used professionally
Availability
Location
PortugalAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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