
Marconi Caique
@marconicaique
I build scalable paid acquisition funnels through Meta Ads, Google Ads, and performance optimization.
What I'm looking for
I'm a digital marketing strategist focused on turning paid-media investment into measurable, sustainable growth.
At WSN Digital, I planned and managed paid-media campaigns across multiple industries, generating leads, structuring acquisition funnels, and aligning marketing with sales teams.
I've managed more than R$100,000 per month in paid media for local businesses, infoproduct creators, influencers, and nutraceutical brands. My work centers on reducing CPA, increasing ROAS, and scaling sales through campaign optimization, A/B testing, and advanced tracking.
Previously, at Tropa Mídias and Simplifica Mkt Digital, I developed traffic and digital strategies for betting, binary options, raffles, nutraceuticals, e-commerce, and other markets.
Experience
Work history, roles, and key accomplishments
Estrategista de Marketing Digital responsável pelo planejamento e gestão de campanhas de mídia paga para empresas de diferentes segmentos. Atuação focada na geração de leads, estruturação de funis de aquisição, otimização de campanhas no Meta Ads e Google Ads, análise de indicadores de performance e alinhamento entre marketing e comercial. Participação no desenvolvimento de estratégias de crescime
Gestão de trafego pago, e estratégias para mercados do nicho black, como casa de apostas, mercado de opções binarias, rifa, nutracêuticos, e-commerce e entre outros.
Gestor Estratégico da Simplifica Mkt Digital
Education
Degrees, certifications, and relevant coursework
Marconi hasn't added their education
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Tech stack
Software and tools used professionally
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