At Estirka, I build, manage, and optimize Google Ads and Meta Ads campaigns for multiple clients. I handle account structure and budget allocation, then turn campaign results into actions to improve conversion efficiency.
At Norte Digital LATAM, I managed up to 10 client accounts at a time across real estate, education, e-commerce, and automotive. I managed paid media budgets of up to USD 120,000 per client and developed Looker Studio dashboards to track campaign performance.
I used performance insights at Norte Digital LATAM to improve ROAS, lead quality, and conversion efficiency. I also coordinated campaigns with SEO, automation, and creative teams, and guided clients through metrics, performance, and next steps.
Earlier, I planned and optimized paid campaigns for e-commerce products at Impulso AB, and monitored marketing metrics and prepared management reports at Coset Médica SAC. I hold an MSc in Digital Business from Jönköping International Business School and Google Ads Search, Display & Video certifications.
