Manuel Navarrete
@manuelnavarrete
Experienced publicist with a decade in tourism and hospitality.
What I'm looking for
I am a publicist with over 10 years of experience in the tourism and hospitality sectors, working with top-level local and transnational companies. My expertise lies in assertive tourism, hotel project management, business strategy, and customer experience. I thrive in demanding environments and excel in multidisciplinary teams, bringing a proactive and innovative approach to my work.
Throughout my career, I have successfully designed and launched over 20 sustainable adventure tourism experiences, optimized product databases, and led significant content improvements for various platforms. My leadership at Selina Peru resulted in the company becoming the top producer of B2B sales globally, achieving remarkable occupancy rates and generating substantial revenue during challenging times.
I am passionate about creating memorable experiences for travelers and continuously seek to enhance my skills and knowledge in the industry. My goal is to contribute to a dynamic team where I can leverage my expertise in product development and strategic planning to drive growth and innovation.
Experience
Work history, roles, and key accomplishments
Product Project Manager
Explorandes
Jan 2024 - Present (1 year 5 months)
Designed and launched over 20 sustainable adventure tourism experiences across Lima, Puno, and the Sacred Valley. Optimized the product database for better organization and tracking, and led content improvements for the Product App.
Travel & Hospitality Consultant
East Coast Tours
Jan 2023 - Apr 2023 (3 months)
Collaborated with local sales teams to develop promotions and marketing materials. Created products and content for the Latin and Spanish market based on field research in key tourist destinations.
Country Commercial Manager
Selina Peru
Jan 2018 - Jan 2022 (3 years 11 months)
Led business strategy and marketing plans, achieving top B2B sales in the Selina network. Successfully opened 8 properties and implemented health measures during the COVID crisis, generating significant sales.
Travel Designer
Trips to Peru – POEX
Jan 2017 - Jan 2018 (1 year)
Designed and curated travel itineraries for experienced travelers, negotiated with suppliers, and optimized travel services, successfully executing over 40 trips for more than 150 travelers.
Product Marketing Manager
The Andean Experience Co.
Jan 2016 - Feb 2016 (1 month)
Analyzed marketing strategies and developed digital content to promote products. Led the development of new websites, resulting in increased web traffic and enhanced customer engagement.
Product Manager
GTE Travel – TurismoI
Jul 2012 - Jul 2015 (3 years)
Developed product strategies and supervised execution, leading to successful sales and recognition in a business accelerator program. Achieved significant sales growth in the first year.
Marketing Manager
El Dragón
Jan 2011 - Feb 2012 (1 year 1 month)
Managed marketing activations with sponsoring brands, increasing sales significantly. Promoted Peruvian culture and gastronomy in Brazil through various business activities.
Tour Leader
G Adventures
Jan 2008 - Mar 2011 (3 years 2 months)
Prepared and accompanied travelers on trips across South America, ensuring their welfare and leading over 40 trips through various countries.
Copywriter
Garwich BBDO (Actual YouPanqui)
Apr 2006 - Nov 2006 (7 months)
Developed copy for advertising campaigns, focusing on effective communication and brand messaging.
Education
Degrees, certifications, and relevant coursework
HEC Paris
Course, Business
2020 - 2020
Completed a course in Business Model Innovation, focusing on developing innovative business strategies and models.
Instituto Peruano de Publicidad
Bachelor of Advertising Sciences and Marketing, Advertising
2002 - 2005
Studied Advertising Sciences and Marketing, gaining knowledge in marketing strategies, consumer behavior, and advertising techniques.
Cambridge School
High School Diploma, General Education
1986 - 1997
Completed elementary, middle, and high school education, focusing on a broad curriculum that included languages, sciences, and humanities.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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