Manuel Flores

I manage B2B digital marketing, social media, and Meta Ads campaigns. I create content, copy, visual assets, and product photography; develop materials for trade shows, booths, and trade marketing initiatives. I also support sales, quotations, and reporting, while using generative AI to streamline creative workflows.

I updated and organized the client database to support commercial follow-up. I assisted with meeting planning, corporate event sales, and new client acquisition. I also conducted competitor analysis and prepared weekly reports for the Marketing and Sales team.

I created advertising content for social media and supported monthly content planning. I also prepared weekly reports to document and track completed marketing activities.

Grade: Postgraduate certificate

During the postgraduate program, I deepened my knowledge of digital strategy, campaign planning, buyer personas, customer journeys, and performance analysis. I also learned to use generative AI tools for content creation, prompt development, workflow optimization, and marketing decision-making.

Grade: Postgraduate certificate

During the course, I strengthened my skills in organizing, analyzing, and presenting data with Excel. I learned to use formulas, functions, pivot tables, charts, and data management tools to prepare reports and support decision-making.

Grade: Bachelors Degree

During my degree, I developed knowledge in marketing strategy, market research, consumer behavior, branding, sales, and digital business. I also learned to plan campaigns, analyze data, define target audiences, and use digital tools to support business decisions.

Grade: Undergraduate certificate

During the certification, I developed advanced skills in Word, Excel, and PowerPoint. I learned to create professional documents, organize information in spreadsheets, prepare presentations, and use formatting, editing, and productivity tools for academic and professional environments.

Grade: Exchange program

Activities and societies: Soccer team, Roseville Rotary Club, Social Service.

During my exchange year in California, I strengthened my English, cultural adaptability, independence, and communication skills. Attending high school, traveling, playing on the soccer team, and participating in Rotary meetings and community service developed my teamwork, empathy, and ability to connect in diverse environments.