Open to opportunities

Manish Nepal

@manishnepal1

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I am a B2B SaaS content marketer driving SEO-led organic growth and thought leadership.

India

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What I'm looking for

I seek B2B SaaS roles where I can lead SEO-driven content strategy, build organic growth, collaborate cross-functionally, and drive measurable demand and product adoption.

I am a B2B SaaS content marketer with 10+ years of experience scaling organic growth through SEO-driven strategies, thought leadership content, and brand storytelling. I focus on measurable results and building content that supports product-led growth and demand generation.

At my current role I lead organic growth and social media strategy, with organic channels now generating the vast majority of inbound leads. In prior engagements I helped recover search visibility after algorithm updates and restored significant first-page rankings through focused content updates.

I have built and run content programs end-to-end—creating editorial calendars, running LinkedIn experiments that grew followings several-fold, and producing a large share of blog content that drove double-digit percentages of total organic traffic. I also founded content operations for high-growth product launches and scaled search traffic rapidly in product-led motions.

My approach blends editorial rigor, SEO craft, and cross-functional enablement: I work closely with product, sales, and growth teams to turn content into pipeline and product adoption. I hold an advanced degree in communications and enjoy mentoring teams and refining content systems to sustain long-term organic momentum.

Experience

Work history, roles, and key accomplishments

Current

Senior Content Marketer

Current

MeetRecord

Sep 2024 - Present (1 year)

Led organic growth and social media strategy after transitioning from freelance to full-time, driving 90% of MeetRecord’s leads from organic channels. Scaled content operations to prioritize SEO-driven acquisition and thought leadership.

Content Strategy SEO Social Media Lead Generation Thought Leadership Copywriting Analytics

Content Marketer

OptinMonster

Oct 2023 - Jun 2024 (8 months)

Wrote and updated blog content to comply with Google HCU guidelines, helping recover 20% of first-page rankings lost to algorithm updates. Improved content quality to restore organic visibility.

SEO CMS Analytics

Content Marketing Lead

Avoma

Feb 2022 - Apr 2023 (1 year 2 months)

Owned content strategy, calendaring, social media, and sales enablement, authoring one-third of Avoma’s blog content that together drove 35% of total organic traffic. Grew LinkedIn following from 4,000 to 15,000+ through experiments.

Content Strategy SEO Social Media Growth Sales Enablement LinkedIn Analytics

Content Marketer

Freelancing

Sep 2019 - Feb 2022 (2 years 5 months)

Delivered content marketing, brand books, and top-of-funnel content for B2B SaaS brands including Avoma, RingCentral, Freshworks, and CloudIdeas over a multi-year freelance engagement. Built marketing funnels and copy to support acquisition and retention.

Content Strategy Copywriting SEO Brand Guidelines Email Marketing Project Management

Content Marketing Specialist

Freshworks

Feb 2018 - Aug 2019 (1 year 6 months)

Founding content marketer for Freshchat who scaled content operations and grew organic search traffic by 525% in under five months. Built content processes and produced performance-driven SEO content.

SEO Content Operations Product Marketing Copywriting CMS Growth Marketing Analytics

Copy Lead

OrangeScape Technologies

Aug 2016 - Jan 2018 (1 year 5 months)

Planned quarterly content calendar for KiSSFLOW to align content with marketing goals and produced SEO articles, ad copy, newsletters, and cold emails while overseeing customer-facing content. Supported cross-functional marketing initiatives.

seo writing Copywriting Email Marketing Cross Functional Collaboration

Senior Content Writer

Comodo Security Solutions

Jun 2015 - Jun 2016 (1 year)

Worked with SEO analysts to create on- and off-page SEO content on cybersecurity topics and produced ad copy, event collateral, and internal communications. Improved topical relevance and content discoverability.

SEO Technical Writing Cybersecurity Copywriting Content Strategy Collateral Development Internal Communications

Content Writer

BharatMatrimony.com

Dec 2013 - Jun 2015 (1 year 6 months)

Created UI copy, marketing emails, and SEO-driven articles for mobile and web products, collaborating with product and sales to drive acquisition, adoption, and upsells. Supported cross-functional content strategies.

Email Marketing seo writing Content Cross Functional Collaboration Conversion Copywriting Content Strategy

Web Content Editor

The New Indian Express

May 2013 - Dec 2013 (7 months)

Planned, wrote, and edited news and feature page layouts, pitched ideas to increase engagement, and administered the website’s social media pages. Improved editorial engagement and web presentation.

Editing Social Media Management News Writing Content Planning CMS

Academic Author

ANSRSource

Aug 2012 - May 2013 (9 months)

Developed academic assessment content to test critical thinking skills for students at American universities, designing assessments and instructional materials. Ensured alignment with educational standards.

Assessment Design Content Development Instructional Design Editing

Sub-editor

The Kathmandu Post

Jan 2007 - Sep 2008 (1 year 8 months)

Translated and rewrote vernacular news and feature articles to English, edited stories to fit available space, and served as junior sub-editor after an initial internship. Improved article clarity and publication readiness.

Editing Translation News Writing Proofreading Journalism