Open to opportunities

Manal Nassar

@manalnassar

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Dynamic professional with 11 years in sales and business development.

Nigeria

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What I'm looking for

I seek a role that fosters innovation and collaboration, allowing me to leverage my experience in driving growth and building impactful partnerships.

I am a dynamic and commercially driven professional with over 11 years of experience in sales, business development, and marketing, particularly within the sports, gaming, and entertainment sectors. My career has been marked by a proven track record of launching and scaling ventures, developing brand partnerships, and driving top-line revenue through data-led strategies and high-impact campaigns.

One of my notable achievements includes leading the launch of Nigeria's first coed flag football league, where I successfully built strategic partnerships with global brands like Budweiser and Chivas. Additionally, I launched Nigeria's premier boutique gaming venue, achieving a remarkable 30% market share within the first year. My ability to negotiate high-value sponsorship deals and manage high-profile events has contributed significantly to revenue growth, including a €1.5 million increase over two years through client relationship events.

With deep knowledge of both African and European markets, I thrive in fast-paced, entrepreneurial environments. I bring a unique blend of creative vision and commercial acumen to every project, ensuring that I not only meet but exceed expectations in every endeavor I undertake.

Experience

Work history, roles, and key accomplishments

Chief Executive Officer (CEO)

Showtime Flag Football League & Arena

Aug 2024 - Apr 2025 (8 months)

Led the launch and growth of Nigeria's first coed flag football league, positioning the company at the forefront of sports innovation in West Africa. Oversaw brand development, high-impact marketing strategies, business operations, and public relations, building a strong foundation for the league's future. Secured food and beverage partners such as Indomie, Chicken Republic, and Food Court for reg

Brand Development Marketing Strategy Business Operations Public Relations Event Planning Ticketing Systems Public Speaking Stakeholder Engagement

Business Development Manager

3XC Gaming LTD

Dec 2022 - Dec 2023 (1 year)

Led marketing initiatives for gaming events, enhancing brand visibility and increasing event attendance by 40%. Established a strong brand identity across various gaming operations, fostering a positive perception within the community.

Event Marketing Brand Identity Customer Acquisition Community Engagement Market Analysis Digital Marketing

Marketing Manager

All-in Global

Jan 2021 - Dec 2022 (1 year 11 months)

Developed and implemented performance marketing strategies to enhance global brand awareness, resulting in a 20% increase in website traffic. Curated engaging social media campaigns and optimized website content to increase traffic.

Performance Marketing Brand Awareness Website Traffic Generation Marketing Campaigns Event Management Digital Marketing SEO Analytics Campaign Management

US/UK Content Manager

Acroud

Jan 2021 - Dec 2021 (11 months)

Produced targeted content for US and UK markets, resulting in a 30% increase in website traffic during major gaming events. Managed a team of writers, achieving high rankings on search engines through consistent and quality content creation.

Content Production Website Traffic Growth Team Management SEO Content Strategy Keyword Research Analytics

Marketing and Business Development Manager

Qufan Technology

Jan 2019 - Dec 2021 (2 years 11 months)

Drove revenue growth through the identification of new business opportunities and strategic partnerships, resulting in a 25% increase in annual revenue. Provided critical insights for product improvement and customer satisfaction.

Revenue Business Development Strategic Partnerships Customer Satisfaction Market Analysis Sales Strategy Negotiation

Marketing and Social Media Executive

Tumas Gaming

Jan 2016 - Dec 2018 (2 years 11 months)

Established a new marketing department, creating innovative promotions and negotiating contracts with international brands. Ensured compliance with regulations while maximizing advertising opportunities for casinos.