Open to opportunities

Mallika Sharma

@mallikasharma1

Message

Market research specialist using qualitative and quantitative insights to help clients make data-driven decisions.

India

Message

What I'm looking for

I’m looking for a client-facing research role where I can design studies end-to-end, partner with stakeholders, and turn qualitative and quantitative insights into clear, actionable recommendations—using modern CRM and analytics to improve customer activation.

I’m a customer-focused Research & Insights professional with 5+ years of experience in client advisory, market research, and end-to-end project execution. I partner with clients to design research studies, recommend methodologies, and deliver actionable insights that drive smarter decisions.

Across technology, healthcare, and EdTech domains, I lead qualitative and quantitative research with strong stakeholder management. I conduct competitive analysis and SWOT work, translate findings into clear recommendations, and support research-to-action with practical execution.

In client-facing roles, I’ve owned research onboarding and compliance by leading documentation and secondary research/profiling to support strategy development. I also manage CRM and research workflows—leveraging tools like Salesforce Pardot and HubSpot—to improve lead nurturing, performance tracking, and client activation.

I thrive in fast-paced environments where I can collaborate, troubleshoot, and optimize processes. From coordinating healthcare studies (including KOL interviews, fieldwork execution, analysis, and client reporting) to building dashboards and decks with advanced Excel and PowerPoint, I bring a clear problem-solving mindset and a passion for user research and data-driven decision-making.

Experience

Work history, roles, and key accomplishments

Marketing Research Analyst

Authentix

Jan 2022 - Jan 2024 (2 years)

Performed secondary research to verify brand authenticity across global consumer products, synthesizing qualitative and quantitative findings. Produced data collection reports and end-client presentations with clear recommendations based on industry databases and news sources.

Brand Authenticity Research Advanced Excel Data Reporting Recommendations Synthesis

Marketing Research Analyst

Xybion

Jan 2022 - Jan 2024 (2 years)

Conducted secondary research and competitive analysis in the IT and technology services domain to identify market scope, trends, and growth opportunities. Used CRM and research tools to support lead analytics, performance tracking, and actionable reporting.

Competitive Analysis Market Trends CRM Analytics HubSpot ZoomInfo SEMrush Factiva Advanced Excel

Market Research Analyst

GRG Healthcare

Jan 2020 - Jan 2022 (2 years)

Managed end-to-end market research studies for medical devices and healthcare, including research design, KOL interviews, recruitment, fieldwork execution, analysis, and client reporting. Developed discussion guides and ensured compliant documentation and timely resolutions for healthcare, pharma, and life sciences projects.

Research Design KOL Interviewing Fieldwork Data Analysis Stakeholder Management Healthcare Market Research

Sales Executive

Pragati Biomedical

Jan 2019 - Jan 2020 (1 year)

Met sales targets for molecular research products at research institutions by building relationships with researchers and laboratories. Supported product demonstrations, managed institutional clients, and ensured smooth onboarding and activation.

B2B Sales Relationship Building Sales Targets Product Demonstrations Account Management Client Onboarding Stakeholder Management

Market Research Specialist

Algoworks

Led client onboarding through secondary research and profiling, ensuring compliance and complete documentation for strategy development. Managed Salesforce Pardot for lead nurturing and email campaigns, and delivered actionable insights via competitive analysis and SWOT.