Open to opportunities

Luiza Beck

@luizabeck

Message

UX Researcher at No One. turning user and market insights into product strategy and redesigned journeys.

Brazil

Message

At No One., I lead end-to-end strategic research for clients across banking, financial services, and retail. I connect qualitative and quantitative research with market analysis to inform product vision and business strategy.

Previously at DEx01, I owned UX research projects for one of Brazil's largest private banks, from study design through executive presentations. My qualitative and ethnographic research with the Covid-19 Humanities Network (MCTI) also informed impact reports and the foundation for my Master's thesis.

Experience

Work history, roles, and key accomplishments

Current

Researcher

Current

No One

May 2025 - Present (1 year 5 months)

Lead the design and execution of end-to-end strategic research plans, connecting user behavior insights to product vision and business strategy for major accounts in banking, financial services, and retail.

UX Research Qualitative Research Quantitative Research Market Analysis Benchmarking trend forecasting Workshop Facilitation Stakeholder Management Service Design Product Strategy

UX Researcher

DEx01

Sep 2022 - May 2025 (2 years 8 months)

Owned end-to-end UX research projects for one of Brazil's largest private banks, spanning hypothesis alignment, study design, participant recruitment, field execution, and executive presentations.

UX Research Qualitative Research Quantitative Research Market Research Benchmarking In Depth Interviews Field Studies Executive Presentation Product Strategy

Researcher

Covid-19 Humanities Network (MCTI)

Apr 2020 - Nov 2022 (2 years 7 months)

Conducted qualitative and ethnographic research to assess social impacts in high-uncertainty environments, translating complex behavioral dynamics into actionable diagnoses.

Qualitative Research Ethnographic Studies Data Collection Data Synthesis Impact Assessments Report Writing