Open to opportunities

Lucia Xiong

@luciaxiong

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Overseas social media operator with fashion retail and brand consulting experience.

China

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What I'm looking for

I seek roles where I can drive cross-platform social growth for fashion brands, apply visual merchandising and content skills, work in a multicultural English-first environment, and contribute to brand exposure and conversion.

I am an overseas social media operator with hands-on experience in fashion retail, brand consulting, and content creation across English, Korean, and Chinese environments.

I have worked as a digital staff/admin assistant managing online course systems, maintaining data, and supporting SAT students, and I have part-time experience as a buyer/merchandiser creating bilingual copy and visual merchandising.

I served as a brand consultant at Shanghai Fashion Week, assisting with brand reception, style selection, styling suggestions, and boosting brand exposure and conversion through cross-platform promotion.

I combine strong aesthetic sensitivity for designer brands, practical visual and event execution (lookbooks, displays, window dressing), data-handling and visualization skills, and multilingual communication to connect brands with international customers.

Experience

Work history, roles, and key accomplishments

Buyer / Sales Associate

Slide

Nov 2024 - Feb 2026 (1 year 3 months)

Assisted buying and sales tasks including product selection, lookbook styling and cross-platform copywriting to attract customers and support store merchandising.

Merchandising Styling Copywriting Lookbook Production Canva Trend Analysis Cross Cultural Communication

Digital Staff

University Blueprint

Jul 2023 - Feb 2026 (2 years 7 months)

Managed online course system input and maintenance, organized student data and supported SAT students, improving course delivery efficiency and data accuracy.

Excel Pages Keynote Data Entry Course Management Customer Support

Brand Consultant

ALTER

Mar 2023 - Mar 2023 (0 months)

Served as brand consultant at Shanghai Fashion Week, managing brand reception, style curation and pairing suggestions that aided brand exposure and conversion.

Styling Event Coordination Fashion Curation Visual Merchandising

Admin Assistant

Unknown

Jan 2019 - Jan 2023 (4 years)

Provided administrative support across campus operations, handled coordination tasks and improved responsiveness to student and staff needs.

Coordination Data Management Multilingual Communication Problem Solving Administrative Support

Education

Degrees, certifications, and relevant coursework

Zhejiang Ocean University

Bachelor of Arts, History

2019 - 2023

Activities and societies: Participated in Zhejiang University Student Art Festival (choral competition, third prize); held roles assisting SAT students and course administration.

Completed undergraduate studies in History with coursework and activities related to education and arts festivals.